This is the key to scaling, #1 skill on the planet
Prompting
Reminding Chat GPT (Target Market, Course, Proof)
Feedback & more variations
Filling out the table
Experiment/ freestyle - this is where the $ is made!
Video Ad Body
You’re now writing a Tiktok-style video script for a Facebook Ad to get people to click to the [ sales/ vsl ] page.
There will be 8 “hook variations” (to test different angles and grab attention) and a “body section” that will work for all the hooks.
First, let’s do the body. Based on all the information above, write a 30-45-second “body” for the video ad, following the following formula:
1-2 sentences jumping into what the prospect is thinking based on the topic.
The problems/ challenges they are facing in relation to the topic.
Introduce the new solution/ opportunity [solution/ opportunity] and how it solves these problems
1-sentence elevator pitch breaking down the solution/ opportunity [solution]
2 sentences outlining the biggest benefits the avatar will experience because of it
1-sentence handling the immediate objections the avatar will have
(optional) 1-2 sentences with the biggest “proof points”: [proof points]
1-sentence of urgency/ scarcity
CTA telling people to click “Learn More” to [watch the free training, sign up for the product etc.]
Keep it casual like a Tiktok video.
Keep it at a 7th grade reading level.
Video Ad Hooks
Nice.
Now, I want you to write me 20 different tiktok-style attention-grabbing hooks for the facebook video ads to go before the body. They must flow nicely into the body from earlier. Include things like:
Questions
Big Benefits
Crazy stories
Shocking Facts
etc.
Give me lots of variaty.
Make sure these aren’t cheesy or cringe.
It should be a similar style to how the target market is already talking.
Action Item
Use the prompts to write your ad scripts (hooks & body)