Business Development - Aspect 2
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Business Development - Aspect 2

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Business Development - Aspect 2

Second, focus on generating a steady stream of projects. -Architekwiki
Rick Wolnitzek

What should Business Development look like

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BUSDEV

TASKS

A list of all the Business Development tasks that have not been completed. Tasks are organized by project with easy filtering to focus on the area of interest. Master tasks can be selected in a group and copied to a Project.

PIPELINE

A table of all prospective projects that are being pursued and the stage that they are in, estimated success, and relative value to the firm.

PROSPECTS

A table of all past, present and prospective clients.

CONTENT

A table of published articles and blog posts, including future topics, deadlines and status.

PROJECT HISTORIES

A table of all completed designs with descriptions and key images. These are viewable as a website page.
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Suggested areas to concentrate on

(Make into an ordered list of recommended steps)
The Methods To Choose From
Mktg Options
Develop a Specialty
What kind of work do you want to do,
What do you want to be known for,
What kind of client do you want
Write it down along with why
Website - begin making changes to align with your specialty (not an overhaul, that is a distraction)
pictures of your projects
blog
staff
Project evaluation
Email List
ESP (ConvertKit)
RSS
Publish a Blog
Mandeville
Evergreen Sequence of Articles that help your client audience
Everything from ‘logo to outreach’ counts
Fees


Recommended reading and tips

Helpful Coda Docs by Architekwiki

Resources that might help

The Process for Bus Dev looks like this

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