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Key Visual Element

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Borders

Overview

The borders are inspired by numismatic elements found on vintage currencies. They can be used to add embellishment to a layout.
ARC-Border-OV.png

Colors

The borders are available in colors that match the palette of ARC’s three flagship variants. When using these borders, always set the background color to Archipelago Cream ( See Color Palette section).
ARC-Border-CV-04.png

Barrel Reserve Gin and Default Border

This color is lifted from the Barrel Reserve Gin’s color palette. This color must be used on layouts that contain images, label, and illustrations pertaining to ARC Botanical Reserve Gin. If all, or no ARC variants are present in a layout, use this border as default.
ARC-Border-CV-03.png

Botanical Gin

This color is lifted from the Botanical Gin’s color palette. This color must be used on layouts that contain images, label, and illustrations pertaining to ARC Botanical Gin.

ARC-Border-CV-05.png

Lava Rock Vodka

This color is lifted from the Lava Rock Vodka’s color palette. This color must be used on layouts that contain images, label, and illustrations pertaining to ARC Lava Rock Vodka.

ARC-Border-CV.png

White

Use this border if the layout is set with a dark background (flat color or image).


Construction

Margin

ARC-Border-MAR-07.png
ARC-Border-MAR-08.png
The border’s primary purpose is to set the margin for the layout. It must always follow the edges and the border’s distance from the edge of the layout must be twice the thickness of the border. The border thickness can be adjusted by changing the line weight.
ARC-Border-SZ.png
When setting the thickness of the border, make sure to consider its proportion to the entire layout. Within viewing distance, the ridges, dots and line should still be distinguishable from each other. If the border looks like one blurry line, the border is too thin. If you can easily count the number of dots on the border within viewing distance, the border is too thick.

Misuse

ARC-Border-MIS-10.png
Do not make the borders too thin.
ARC-Border-MIS-11.png
Do not make the border too thick
ARC-Border-MIS-12.png
The Border must always follow the edges of the layout.
ARC-Border-MIS-13.png
Do not layer the border.
ARC-Border-MIS-14.png
Do not make islands in a layout using the border.
ARC-Border-MIS-15.png
Always use the assigned border color for the ARC variants.
ARC-Border-MIS-16.png
Do not create new colors for the border.
ARC-Border-MIS-17.png
Do not flip the border’s orientation. The ridges must always face the edge of the layout.

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