Sample Messaging Templates

It is good to remember that at one point you weren’t involved in the fight to end trafficking, and now you’re leading it! What inspired you to get to get involved is what’s going to inspire others — so share your story.

Talking Points

"Join me and a passionate community of people dedicated to ending the business of slavery and violence. For every mile we run, would you consider donating $X?"

“Donors like you sustain the work of healing, justice, and rescue. As we race to rescue, will you honor us by becoming a partner and giving $X for every mile run?”

“When you give to this campaign and our race team, you ensure that the work of rescue can and will go on!”

“I would be honored to have you on my team! Will you consider donating $X for every mile we run?”

Email Sample

The best way to approach people is individually and personally. Share your story about why you decided to join Race to Rescue and how you see your participation making a real impact.

Think about customizing these prompts:

When I first heard about Race to Rescue ______________.

I joined the fight to end the trafficking and slavery of children by joining a Race to Rescue team with International Justice Mission because _______.  

We’ve heard so much lately about human trafficking, but when I learned about _____________, I knew I had to act. The problem may seem huge, but you can make a real impact by partnering with me in this campaign.

Share about what Race to Rescue is:

Race to Rescue is an annual campaign where IJM champions and supporters race to send rescue to millions of children trafficked around the world.

Throughout the year, race teams and individual participants across the nation run, walk, bike, climb, MOVE to bring an end to modern-day slavery.

Social Media

Instagram & Facebook Sample Captions

I joined IJM’s Race to Rescue because ________________.

What is Race to Rescue? It’s an annual campaign where teams and individual participants will run, walk, bike, climb, MOVE to bring an end to slavery and violence across the globe.

Twitter Sample Captions

Join me and @IJM in this year’s Race to Rescue! Run, walk, bike, climb, do whatever it is you like and help us reach our team’s goal of $XXX,XXX!

We’re racing to end human trafficking. Join me and the _____ team in by donating $X for every mile we run/walk/bike/etc.

Social Post Copy

Will you join me in the #IJMRaceToRescue millions of people still trapped in slavery today?

All around the world, people who are vulnerable are taken by oppressors who believe making money is more valuable than a human life. I’m racing for their rescue with @IJM. And I want you to race with me! Together, we can bring those trapped in slavery and violence to safety. Will you join my team today?

[CHOSEN STATISTIC BELOW] That’s why I’m running the #IJMRaceToRescue this year so that we can get one step closer to bringing each person trapped in slavery home safely. Will you help me? Join my team today, support me as I fundraise or cheer me on virtually!

Slavery is illegal almost everywhere—but today, millions of people are trapped in slavery all around the world. That’s why I’m joining runners, walkers, bikers and any-type-of-movers from around the country for the #IJMRaceToRescue.

Want to join my team? Sign up today or support my race and help me reach my fundraising goals. When we move together, we can do anything—including end slavery!

Statistics on Slavery

There are an estimated 50 million people trapped in slavery today

1 in 4 victims of modern slavery is a child

1 million children were victims of online sexual exploitation in 2016

Talking Points

Email Sample

Social Media

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