This is a story of an early stage product experience innovation. It looked at the challenge of working professionals leading stressed and unhealthy lifestyles due to long working hours and general distractions. The Users identified for research were working professionals who were having health issues, wanted to eat healthy, yet couldn’t find the time to shop and cook a meal, would rather order health meal and snacks.
A product idea of making meal kits is mapped to the Design Thinking process
HealthPlates Case
