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Identify Customer Goals

Identify Customer Goals
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Question
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1
What are your three most important activities?
Activity 1
Activity 2
Activity 3
Activity 4
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2
What are the activities you spent the most amount of time on [last week]?
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3
What type of work-arounds have you created to help you with this?
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4
Which of the activities do you find add the most value, despite how much time they may take you to complete, and why?
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5
What could be better about how you do this?
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6
How much would you pay for Concept A?
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When to use

Identify your customers’ primary activities with a quick survey, then turn their feedback into actions for your product strategy.
Discover what problems your users are facing in trying to complete tasks, and what your product can offer to help.
Identify areas of interest in your customer framework, including their activity frequencies, time to complete tasks, and more.
Segment your audience more effectively based on the primary goals your customers want to achieve.
Dive deep into the data and identify primary and secondary goals to shape your product strategy around.
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