a better monday | Investor Memorandum

a social enterprise delivering a generational impact for retiring owners, employees, their communities and investors

To the future Shareholders of a better monday,

We are experiencing the tailwinds of generational demographic change and societal upheaval that are creating the perfect environment to deliver impact for society and our investors

The opportunity to generate great returns while delivering a social impact are rare, which is why we are excited to be sharing this with you today.

Introduction

The backbone of many market economies lies within small to medium enterprises (SMEs)

Hundreds of thousands of these SMEs are enduringly profitable, have been pillars of their local community but have concentrated their returns solely in the hands of their ageing owners. The Silver Tsunami

This is contributing to the disparity of wealth being felt acutely by the youth of today, who are less engaged in their jobs, communities and democracy. The Great Disengagement

These 2 shifts are creating a unique opportunity to harness the power of one of the words best performing and most accessible asset class, SMEs, and;

Acquire great companies from retiring owners at attractive valuations, preserving their legacy and ensuring they continue to be the backbone of our economy

Implement an inclusive ownership while help to ensure the employees share in the spoils of their labour and benefit is felt through the broader community.

Employee Ownership is good for business

Employee owned businesses aren’t just good for the employees, it is just good business

Companies with broad based, inclusive ownership. have proven to out perform their peers in all categories. Creating a more inclusive and engaged workplaces, improving efficiency and profitability and creating a fairer distribution of profits.

Leading to greater compensation for employees and positive generational change within the local communities

Ownership of SMEs is concentrated in the hands of a generation close to retirement

Almost 45% of SMBs across Europe are owned by principles over the age of 55.

Many of these businesses are too small to attract PE investment, trade sales are fickle and rare and family transitions are becoming less common, leading to 9/10 of SMEs never completing an exit and closing their doors.

This Silver Tsunami is creating an opportunity to acquire these high quality businesses at attractive valuations.

Our mission is to buy these companies, transfer ownership and create 10,000 employee owners

We are targeting the underserved market of SMEs with EBITDA between 1m - 5m and are following a simple playbook.

Acquire great businesses

Optimise the business within the new ownership structure

Progressively transfer ownership to the employees

Use the free cash flow to acquire more companies to transition into this model.

Our team has experience in operating employee owned businesses

a better monday is a unique opportunity for investors who are seeking to make a social impact while achieving returns which are higher and uncorrelated to traditional asset classes.

We’re inviting you to become and investor and drive the change to create a better monday for employees, retiring owners and their communities.

Sincerely,

Andy and the a better monday team

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a better monday | Investor Memorandum

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