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Swati Bio - Reworked
Version A - My 8 picks | Condensed. Strongest signals only.
Jump Design India
2021 — present
Most things built for children start with a product idea and work backwards to the child. Sometimes a long way backwards. Jump exists to reverse that. Ten years of watching what happens when you do not put the child first was enough.
UNICEF / FunDoo
2024 — 2025
First screen-based project after a decade of making physical things. Turned out the problem was identical. Young people being designed at rather than designed with. The funding ran out before we found out if we had cracked it. The AI got faster at the easy parts. The parts that required actually understanding a young person, it is still working on that.
Centre for Creative Learning, IIT Gandhinagar
2022 — 2024
First designer in a lab of scientists building remarkable objects that children were supposed to learn from but mostly just encountered. Built a design team of five. Made 150 hands-on activities now inside UP government school planners, active in primary classrooms across the state. The gap between a fascinating thing and a learning experience is not small. It is the whole job.
Agastya Foundation
2018 — 2019
A bus. A curriculum. Seven sessions. Schools across Maharashtra. The bus carried tools. The curriculum carried a question: what happens when you trust a child to make something real? 20,000 children found out. The program is still running. Nothing since has come close. Still waiting for the stars to align again.
Magic Crate
2015 — 2017
First full-time designer they ever hired, when the company was five people. Left when it was a hundred. Every week a new activity. Every week a preschool or an apartment colony. Every week, children telling us in the first three minutes whether we had gotten it right. They were never wrong. Children are not the audience for what you make. They are the verdict.
Acquired by BYJU's. Then BYJU's happened.
Valley School, Bangalore
2017
In the months between Magic Crate and Stanford, while doing visa applications and GRE prep, also spent mornings as a part-time grade one teacher. Thirty children encountering a classroom for the very first time. The whole job was making that safe enough for curiosity to happen. Nobody asked me to do this. That is probably the most honest thing I can say about why I do the work I do.
Stanford University
2017 — 2018
MA in Learning Design and Technology. Graduation project: a magazine and platform connecting teenagers, parents, and school counselors around mental health, through a story. Built in 2018, before SEL was a category anyone was funding. Presented to a room that found the India context hard to follow. The idea is probably still right. The photos from the presentation are quite good.
UKA Technologies
2014 — 2015
Designed a reading device for blind children. Visited schools and eye hospitals to understand how people who cannot see learn to read. There was a girl in grade three who wanted to be a doctor and had better questions about the research than most adults in the room. She is the reason every project after this one has been about children.
Version B - All 13 entries
Jump Design India
2021 — present
Most things built for children start with a product idea and work backwards to the child. Sometimes a long way backwards. Jump exists to reverse that. Ten years of watching what happens when you do not put the child first was enough.
UNICEF / FunDoo
2024 — 2025
First screen-based project after a decade of making physical things. Turned out the problem was identical. Young people being designed at rather than designed with. The funding ran out before we found out if we had cracked it. The AI got faster at the easy parts. The parts that required actually understanding a young person, it is still working on that.
The Whole Truth Foods + MyWonder
2025
Two projects in the year before Jump relaunched. A food brand serious about what goes into children's hands. A conversational AI speaker trying to figure out what should go into children's ears. Both came through the network. Not a single marketing rupee spent.
Centre for Creative Learning, IIT Gandhinagar
2022 — 2024
First designer in a lab of scientists building remarkable objects that children were supposed to learn from but mostly just encountered. Built a design team of five. Made 150 hands-on activities now inside UP government school planners across the state. The gap between a fascinating thing and a learning experience is not small. It is the whole job.
Radics + Teacher Foundation
2021 — 2022
Two research projects during the quiet years. Metacognition. Self-regulated learning. Life skills as things you can actually measure. The kind of thinking nobody sees but everything downstream depends on.
Museum of Solutions
2021
A museum that could not open its doors during the pandemic so it opened a browser tab instead. Designed missions on food systems and money for children learning from home. The physical museum is now open in Mumbai. The children who did the digital version are a little older now.
Agastya Foundation
2018 — 2019
A bus. A curriculum. Seven sessions. Schools across Maharashtra. The bus carried tools. The curriculum carried a question: what happens when you trust a child to make something real? 20,000 children found out. The program is still running. Nothing since has come close. Still waiting for the stars to align again.
Fit Kids / Eureka Labs / Gate
2019
Three brands, one building, two days a week. Children in a performing arts program being assessed on whether they could dance. Built a different way to measure what was actually growing in them. Short stint. Real problem.
Magic Crate
2015 — 2017
First full-time designer they ever hired, when the company was five people. Left when it was a hundred. Every week a new activity. Every week a preschool or an apartment colony. Every week, children telling us in the first three minutes whether we had gotten it right. They were never wrong. Children are not the audience for what you make. They are the verdict.
Acquired by BYJU's. Then BYJU's happened.
Valley School, Bangalore
2017
In the months between Magic Crate and Stanford, while doing visa applications and GRE prep, also spent mornings as a part-time grade one teacher. Thirty children encountering a classroom for the very first time. Nobody asked me to do this. That is probably the most honest thing I can say about why I do the work I do.
Stanford University
2017 — 2018
MA in Learning Design and Technology. Graduation project: teenagers, parents, and school counselors talking about mental health, through a story. Built in 2018, before SEL was a category anyone was funding. Presented to a room that found the India context hard to follow. The idea is probably still right. The photos are quite good.
UKA Technologies
2014 — 2015
Designed a reading device for blind children. There was a girl in grade three who wanted to be a doctor and had better questions about the research than most adults in the room. She is the reason every project after this one has been about children.
Tanishq / Titan
2013
First internship. Diamonds. A very comfortable environment that was very good at what it did and had absolutely no need for me to care about it. Learned that comfort without meaning is just a well-lit waiting room. Left looking for work that required me to pay attention.
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