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Product Discovery #1

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Identify Target Audience

Rakamin Hiring Platform Target Audience
Types
Description
Rationable
1
Total addressable audience
Businesses of various sizes facing challenges in finding and evaluating candidates.
Recruiters involved in the hiring process within these businesses.
Job seekers seeking opportunities in the EdTech sector.
Educational institutions with EdTech-related programs.
Encompasses a broad range of stakeholders involved in the hiring process within the EdTech industry.
2
Narrowed audience
Businesses experiencing challenges in finding and evaluating candidates for EdTech positions.
Recruiters within these businesses looking for more efficient hiring tools.
Focuses on a specific subset of businesses within the broader EdTech industry.
Aims to address the unique challenges faced by recruiters in this sector.
3
Targeted audience
Small to medium-sized EdTech businesses dealing with specific hiring challenges.
Recruiters within these businesses seeking a more effective hiring solution.
The primary focus is on businesses where the identified challenges are most prevalent.
Aims to provide a tailored solution to meet the specific needs of these businesses and recruiters.
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