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Build in Public Challenge

Current Streak 🔥

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Building in Public is one of the best ways to build your capitals.

For an indie maker without a wad of cash to spend on marketing, it is a crucial skill.

Like most things worth your effort, it can be learned by doing, which is what this challenge is for.

Goal

Maintain a 30-day streak of Building in Public.

Instructions

Every day for the next 30 days, share one #buildinpublic post on Twitter.

Use the hashtag #venturism30 so that the community will find and amplify you.

Spend no more than 30 mins on each post.

Experiment with different media-types and topics.

Tracker

Tracker

Day

Posted?

Media

Topic

Result

What did you post about?

There are no rows in this table

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Distribution Cheatsheet

You know who your True Fan is

You understand their Journey

You know their Jobs to be Done

You know their Critical Pain

You know the most valuable User Stories

You know where they hang out

You know which social-media they use

You know which subgroups they hang out in

You know which topics they follow

You know which hashtags they use

You know which communities they are a part of

You are aware of any overlooked channels they are a part of

You know which influencers they look up to

You know when they experience the problem, and what their response is

You know what their current go-to solution is

You know which types of questions they ask

You know where they go to ask questions

You know which search terms they use

You know how to get their attention and pique their interest

You know the type of content they consume

You know their preferred medium (text, image, audio, etc.)

You know the topics that interest them

You understand how to communicate about their pains

You know the lingo they use

You know the promise and offer that would intrigue them

You validated a single feature MVP with the audience

You validated which benefits / outcomes trigger your audience

You validated which objections / reservations they might have.

You can pitch your solution in anything from a word to a 5 min elevator

You validated a killer “offer they can’t refuse”

Distribution Tactics

Distribution Tactics

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