Invent X

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Solution Iteration

Once we are fairly confident we have a target problem in sight, we iterate solutions and navigate constraints.

1. Most Uncertain Scenario Test (MUST)

What can kill your idea out the gate?
Design a pretotype to turn uncertainty into learning.

2. Pretotype it

Hypothesis: state one at a time.
Experiment: run the quickest/cheapest experiment
Learn: did we turn an assumption into a fact? clear uncertainty fog?
Repeat: master lean learning
Simulate: Run simulations
Simulation References
@Kyle Clark
GUIDExPocketbookMar2006.pdf
1.1 MB
doctrine_uk_wargaming_handbook.pdf
1.4 MB

3. Position Your Pretotype

Sentence #1 : X Axis : Value to the Customer
For (target customer)
Who (statement of need or opportunity)
The (product of service name) is a (product category)
That (statement of benefit)
Sentence #2 : Y Axis : Uniqueness
Unlike (primary competitive alternative)
Our Product (statement of primary differentiation)

4. Level of Interest in Solution

Initial Level of Interest
Ongoing Level of Interest
MVP Determined by beneficiaries?

5. Communicate Your Innovation:

The Quad Chart:
ARCWERX Quad Template Official.pptx
71.4 kB
Presentation Opener example
Slide 1:
MO Master Deck.001.jpeg
Slide 2
MO Master Deck.002.jpeg


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