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Hi! I hope you enjoy this index of my exclusive subscribers-only content. Some of the most prominent founders, VCs, and product people in the world are members of my Subscribers community on Twitter. You too can join (and access the content below) by visiting
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Technique to increase odds of getting the most important things done
Mental models
2021 Under-rated Thread of Threads
Thread of Threads
PM
World class instinct is priceless. e.g.Rick Rubin
Product Success
Skills
zzWIP
Observation of world class talents
Career
Value of focus
Interesting discussions
Effective delegation <=> intrinsic motivation
Communication & Influence
Creation of product strategy seems to work
Org psychology
Why almost all companies fail in 0 → 1 products
Org psychology
Hard truths
It is extremely exhausting, if you are a Craftsperson or Visionary archetype through the years
Leadership
Simulation practise for only twitter verified accounts tweets in your “For you” feed. Need for second order thinking.
Skills
Product Success
Importance of delete comment feature on linkedin but not for Twitter
PM
Product Success
Need to focus on why you need to be good at what you do rather than selling what you do
Clear thinking
Hiring
Interesting discussions
Skills
Reason why people dont succeed in side gigs is because they focus more on selling rather than actually focus on what they are selling
Clear thinking
Hiring
Interesting discussions
Skills
Feedback from SF on shift in the type of content Shreyas has been sharing with you over the past month
zzWIP
SF session on Immigrants in US
zzWIP
Book snippet on man who cannot face the perils of life without believing comfortable myths
zzWIP
Getting inspired by @soren_iverson on being more creative
Skills
Writing
Hot take on someone who said computers are better than humans in chess.
Hard truths
Book recommendation: Spiritual Enlightment
Shreyas Advising
QT: You get a lot more done if you don’t care about who gets the credit. The challenge is that early in your career it is kind of important to get credit to be promoted in larger organizations.
Career
2nd time I have recommended a product for PMs: ChatGPT Plus
Products
How people who are extremely good at craft through intuition justify it through wrong reasons.
Clear thinking
Interesting discussions
Poll: Because of AI how likely will start ups have 3-4 members in 3 years time frame
Products
Play “What will AI do?” game with PMs
Product Success
PM
Book recommendation: Sum, 40 tales from the afterlife
Shreyas Advising
Example of a “rational” but a not good decision
Product Success
Tendency to miss the AI wave and the need to acknowledge this feeling
Clear thinking
Hard truths
Mediocre creators will be one of the many casualties of AI progress
Writing
Hard truths
Comforting lie that “there is no great PM talent”
Hard truths
Reshare: Inception- art of influencing by letting people reach their own conclusions
Frameworks
Good example of creative execution (by F1)
Communication & Influence
What % of PMs do you estimate would consider changing their mind after seeing the results of a poll like this?
Interesting discussions
zzWIP
Heavy rain
zzWIP
Feedback from SF (public or private)
zzWIP
Poll: Which *one of* these factors is *most commonly* the root cause of why people don’t get promoted?
Career
Book recommendation: Mom Test
PM
Mental models
Shreyas Advising
Importance of insight, creativity and influence for PM in GenAI era
Skills
Clear thinking
Important CEO skill is clear thinking
Clear thinking
2 teams not working well become of PM/EM relationship between 2 teams
Org psychology
Future workshop on Improving Product Sense
Career
Skills
RT: Career advice on Fuck you
Career
If you ask how to learn X, you would most likely not learn X
Skills
Communication & Influence
Mental models
If you dont believe that AI is huge, you are lacking imagination
Products
Some product with image
zzWIP
Getting Chatgpt premium subscription
Products
AI by google
Products
RT: Twitter algo on SVB
Hard truths
If you validate ideas based on others, you can get easily manipulated by a reasonably competent communicator
Communication & Influence
Appreciating first page of Rick Rubin’s book
Shreyas Advising
Interesting discussions
Next job framework- Money : Bullshit or Title : Bullshit or Scope : Bullshit
Career
Feedback on which option will get more votes on LinkedIn Vs Twitter
Interesting discussions
Career
Two choices on the poll are not the smartest in the long run
Shreyas Advising
Career
You become the story you tell yourself about what skills you most value. And the antithesis of this.
Clear thinking
Skills
It is not necessary for PM leaders to know all the details.
Leadership
Creativity often strikes when you aren't forcing a solution but yet floating in the problem.
zzWIP
Snippets of conversation with Kunal Shah on hardwork and excellenece
Skills
Mental models
Poll: Expectations from your favourite sports team
Org psychology
Photos of new house
zzWIP
Hot take on 2 retweets
Clear thinking
Hard truths
LinkedIn messages are going to blow up
Products
Top 0.1% people in craft will do things differently. Don’t criticise, instead learn.
Skills
Discussion on thread about clear writing
Clear thinking
Ad recommendation around failure but did it lead Michael Jordan to succeed.
Skills
Hard truths
Recording of the time management workshop only for SF
Skills
Talented senior product folks can have higher leverage with their career rather than creating content
Shreyas Advising
Career
Mental model for online presence: Shreyas doesn’t think about himself as a creator.
Mental models
Clear thinking
Product course is in top courses of Maven
Career
Note on intense job and work life balance
Skills
Retweet: Successful people know they will figure out stuff
Skills
Clear thinking
Starting a new course of managers and they are not clear about their roles
Management
I find that the people who most love the idea of managing a P&L are people who have never managed a P&L.
Skills
Clear thinking
Hard truths
Once you have a decent amount of experience, Inversion works like a charm.
Mental models
Podcast with Nikhyl Singhal
Interesting discussions
Poll on opportunity cost
zzWIP
Response on poll: The *primary* responsibility of a manager is towards
Management
Getting feedback on the Opportunity cost Vs Cost
Frameworks
Case of high cost and high opportunity cost
Frameworks
Opportunity cost vs cost for personal growth
Frameworks
Career
Improving the motivation of a teammember by highlighting their superpower
Management
Earning from supper followers over time. Still less yeild per hour compared to other sources
zzWIP
What is the best way to judge the capability of an experienced product person?
Leadership
Management
Monetary impact of a tweet
Leadership
Poll: More niche content for SF
zzWIP
What super follows might be for
zzWIP
How brilliant ideas are pushed down by a group and how to counter it
Communication & Influence
How to edit products (not writing)
PM
Skills
Requesting SF to read the thread before voting
zzWIP
Something that Shreyas will tweet only in SF and not in general- arguing personality
Hard truths
Arguing personality type: When they don’t understand, they argue.
Hard truths
@hnshah’s feedback on SF content
zzWIP
Writing
Meeting @hnshah and discussing about product and life philosophy
Interesting discussions
Average human is not smart and majority of the information is available for avg human
Hard truths
Mental models
People who reject new ideas imply they won’t have new experiences
Org psychology
Don’t crib about take home assignment for SPM or PM learder role. Show emotional maturity
Career
Enjoyed working with
@JorgeO
⁠
⁠
zzWIP
Meetings to swear by at stripe
Skills
Communication & Influence
Management
Challenging “never do anything for free” notion
Clear thinking
Hard truths
Book recommendation and extracts from “Creativity, A short and cheerfil guide”
Shreyas Advising
Collaboration at leadership level
Org psychology
What are the jobs to be done of a like on Twitter?
PM
Checking Whatsapp groups was a mental tax
Clear thinking
Why failure before success is a bad story
Hard truths
Discussion on success story /w and /wo struggle
Hard truths
Interesting discussions
Pretty large portion of “I have imposter syndrome” statements from successful people is just virtue signaling
Hard truths
Clear thinking
How to remove "we built this, but it didn't win" tendency
Mental models
Opposing case of Fail fast
Mental models
Clear thinking
Cognitive empathy will help you win in arenas in which you have little to no specific domain experience
Mental models
Clear thinking
Why even reversible decisions should be though through
Mental models
Failure doesnt help in succeeding
Hard truths
Examples of biases
Clear thinking
A good % of PM leardership follow processes but dont succeed
Hard truths
When reportees ask for real time feedback, they want “good job” validation
Management
Communication & Influence
Feedback from SF poll on why they want writing workshop than anything else
Shreyas Advising
Skills
Writing
People waste time arguing because they dont understand difference between necessary and sufficient conditions
Clear thinking
Hard truths
1000 students on the course
zzWIP
Podcast with Kunal Shah
Shreyas Advising
Interesting discussions
Example of improving competence through building the course
Mental models
There is such a thing as high competence and it is smart to recognize that and act accordingly
Mental models
Poll: Topic for a weekend workshop
zzWIP
Announcement about product club
zzWIP
Comparing consumption on Linkedin and Twitter
zzWIP
Disagreeing that without SQL you cannot be a world class PM
Skills
Not everyone can be creative, books lie to sell
Hard truths
Shreyas Advising
People having ego as they think Kent Beck’s 3X principle is simple
Frameworks
Hard truths
When your product is crushing it, your status updates and QBRs are short. When it is struggling, the status updates and QBRs are long.
Communication & Influence
Thinking competitors is smarter
Clear thinking
Org psychology
Why “What would you do in this situation?” is a bad way to ask for advice
Career
“Let’s just try this” mantra in a median team and top 10% team
Org psychology
Management
Asking community for feedback on the session
zzWIP
Session notes shared by community member
zzWIP
Pricing is guesswork- David Ogilvy
Mental models
Sharing cohort details before non SF users
Shreyas Advising
Career
Reminder about the event
Career
PM find it difficult to express and convince their teammates
PM
Live session details as discussed on 18 Jan 2023
zzWIP
Being asshole on twitter, linkedin and real life
Shreyas Advising
PR and regulatory risks at bigger orgs kill products
Leadership
Hard truths
Org psychology
Asking SFs for examples of extreme thinking for high creativity
Product Success
Rewrite the story you tell yourself about technical aspects
Leadership
Career
Taste is rare.
zzWIP
Doing a super follower live session
zzWIP
Podcast suggestion: leadership traits of Duke's Coach K (most successful all-time)
Interesting discussions
Goes to
Nikhyl Singhal
⁠
for career advice and suggests his podcast
Interesting discussions
Poll: Investment in learning
zzWIP
Life default happy, optimistic and light
Shreyas Advising
Asking team to discuss employee satisfaction score without the manager in room
Org psychology
Management
Expected response from non SF audience about discussing e-satisfaction score without manager
Org psychology
Management
You get judged on your merit and impact when you quit 9-5
Career
Meta PMs have more “I already know this” tendency
Hard truths
Feedback from superfollowers
zzWIP
When asked about what do you do (at a smaller org)
zzWIP
Writing is creating experience rather than container of information
Writing
2 types of managers who dont know how to create impact
Management
When high performing SPM delegate, they should explain why they do so to their managers
Management
Shreyas Advising
Learning from mistakes is costly way to learn
Hard truths
Main priority of company’s median employee
Org psychology
Why do you follow me?
zzWIP
Company’s mission is actually manipulation
Org psychology
Not everyone can do Product Strategy
Skills
Management
Creativity in product strategy comparing companies
Leadership
Why 2-3 folks shouldn’t get on a customer discovery call
Product Success
Shreyas Advising
Podcast on leadership and psychology
Leadership
Ownership of vision is singular
PM
Holistic evaluation of references
Shreyas Advising
Wisdom favors simplicity over complexity
Clear thinking
Subconscious tactics to handle Q&A
Communication & Influence
Choosing a PM manager
Leadership
Managing up: Meaning in the eye of the beholder
Management
Handling engineering dominant cultures
Org psychology
Adobe-Figma deal: Nuanced understanding
Interesting discussions
Eng-Design superfollowers recording
Interesting discussions
Asking for help as a PM
Communication & Influence
Great leaders ask great questions
Leadership
Buyer psychology for B2B PMs
Mental models
Product announcement framework
Communication & Influence
Setting the right culture to innovate
Org psychology
Interesting discussions
Activation friction should be avoided
Shreyas Advising
Interesting discussions
Centralization in real life
Interesting discussions
Success in Thought leadership requires competence
Hard truths
Effective note-taking as a PM
PM
Working with people who have good product taste
Product Success
Org psychology
Analytics tools for feature usage and adoption
Interesting discussions
Personal philosophy about engagement
Interesting discussions
Distribution can be an amplifier
Product Success
Eng-Design workshop for superfollowers
Shreyas Advising
Effective management doesn’t depend on 1-1s
Hard truths
Distinguish between entertainment and value
Interesting discussions
PM relationship perspectives
Interesting discussions
Podcast on optimal success in business
Interesting discussions
Null hypothesis of strong leaders
Leadership
Assessment of judgement in interviews
Hiring
Problem market fit to Solution market fit
Frameworks
Generative vs Evaluative PMs
PM
Naming people vs teams by executives
Leadership
Second Order thinking - Chesterton’s fence
Frameworks
Wolf - kind of IC leadership
Leadership
Best TV shows
Interesting discussions
Evaluating PM performance
Frameworks
Rare kind of PM leadership
Leadership
Product signals from aggregate metrics
Frameworks
Trade-offs in decision making
Interesting discussions
Poll about superfollower session on PM performance
PM
Authentic creation
Communication & Influence
Heuristic for focused efforts as a PM
Mental models
Measuring focus capacity weekly
Frameworks
B2B GTM podcast with Zoominfo CEO
Interesting discussions
Market sizing is a persuasive tool
Hard truths
Interesting discussions
PM expertise is not the most valuable PM manager skillset
Management
Career
Does your manager enable and teach you
Leadership
Shreyas coaching
Shreyas Advising
Stated vs revealed preferences
Hiring
PMs value insights from all sources, incl. engineering
PM
Stripe session on product building skills
Product Success
Constructive observation helps, not ridicule
Hard truths
Popularity or social validation isn’t always desirable
Interesting discussions
High agency behavior during an acquisition
Career
Common biases during an acquisition
Hard truths
Common pitfalls of product reviews
Product Success
Insightful feedback is sometimes painful, but also useful
Shreyas Advising
Actionable, insightful feedback happens at many levels
Interesting discussions
Bias for building fallacy
Mental models
Problems in Tier 1 vs Tier 3 Product culture
Interesting discussions
3 stages of a product
Product Success
Different types of product market fit
Shreyas Advising
Customer problem stack rank
Frameworks
Big product and little product
Shreyas Advising
Founder Q/A on explore/expand/extract
Shreyas Advising
Customer segment for B2B product
Frameworks
Product <> mental model of domain and users
Product Success
Leaders need to adapt
Hard truths
Maximizing impact requires focus on key aspects in an organization
Clear thinking
Automated Amazon CX is great
Interesting discussions
Experience in product matters in context
Skills
Different contexts require different approaches
Interesting discussions
Working for a great manager isn’t that important
Hard truths
Strawman thinking in public discourse
Interesting discussions
Apple pie thinking can sound persuasive
Shreyas Advising
Manager traits for PMs with high agency
Management
Decent vs Great managers
Management
Anti-thesis principle for creating impact without a competent manager
Frameworks
Google Maps nudges users to walk without nuance
Clear thinking
Roadblocks to inducing behavior change: Google Maps
Interesting discussions
How good product sense fosters nuanced thinking
Skills
Consider user reactance to nudge behavior
Clear thinking
Importance of instincts in hiring for senior roles
Hiring
Unplanned optimization leads to unideal progress
Leadership
Product-Engineering organization dynamics
Org psychology
Impact paramount for high-stakes decisions
Hard truths
High agency leaders step in to increase odds of success
Shreyas Advising
High agency decision: Impact vs inclusion
Interesting discussions
Senior leaders take unpopular calls
Hard truths
Awkward conversations don’t excuse outcomes
Shreyas Advising
Focus on customer value in hiring
Hiring
Strategy in Action: Roger Martin’s Blog
Interesting discussions
Focus on differentiation in hiring
Hiring
Anti-thesis principle in group emails
Org psychology
Curiosity works over pretense
Shreyas Advising
Candor and vulnerability helps
Shreyas Advising
Book recommendation about building products
Leadership
Youtube recommendation: Principles in tech
Clear thinking
HBO Show Winning time lessons for product people
Interesting discussions
Constructive discussion vs harmful disagreement in product teams
Org psychology
Google’s “poor” messaging strategy
Interesting discussions
Unspoken mastery of experts
Hard truths
Operations PMs embracing creativity
PM
Product Success
Tactic to combat procrastination
Shreyas Advising
Productivity hack in Google Chrome
zzWIP
Tactics for better cross-functional execution
zzWIP
Communication & Influence
Making Cross functional meetings successful
Communication & Influence
Google Maps unintuitive design
Interesting discussions
Hiring pitfalls for high growth companies
Hiring
Cultivating judgement: Macro vs Micro lessons
Mental models
Learning macro lessons => exceptional judgement
Clear thinking
Importance of context when joining a new team
Org psychology
Senior vs IC PMs: depth-driven vs surface level feedback
Leadership
Company culture and communication
Interesting discussions
How is Microsoft Teams good/bad
Interesting discussions
Exercising PM skills in real life
zzWIP
High-stakes projects require cohesion and trust
PM
Being genuinely helpful leads to greater success
Hard truths
Communication & Influence
Groom environment of high quality of work
Shreyas Advising
Deal with burnout that accompanies high quality of work
Shreyas Advising
PM model of Why, What, Who, When, How much
Mental models
Frameworks
Importance of “tiny” details in brand perception
Interesting discussions
Impact of seemingly “small” decisions on consumer perception, brand loyalty and valuation
Interesting discussions
Time management for monthly priorities
Management
Frameworks
Accountability vs Optics while influencing C-level executives
Communication & Influence
Autonomy comes with responsibility of high integrity => “high agency”
Hard truths
Advanced time management principles (LNO and Proof of Worth)
Mental models
Why other’s words hurt us, something to explore inside us
zzWIP
Two dataes in LaunchCal: Target Date & Committed Date
zzWIP
Product strategy course - Crowd Wisdom
Mental models
Understanding how to simulate the future
zzWIP
Anti thesis principle applied to your behavior when you become proficient at something
zzWIP
Simulation as a potent tool to craft experiences for ourselves and others
zzWIP
Canvas Product
zzWIP
Crowd Wisdom - Friday Sharing thread 29 Jan 2022
Mental models
Operators optimizing for optics and processes can be harmful
Shreyas Advising
Avoid binary thinking debates
zzWIP
Thread of threads based on questions
PM
Thread of Threads
Only caring about impact may not be a good idea
Leadership
Career Session for Super Followers in Mid Jan 2022
Leadership
Too much horizantal portability may not be a good idea
Management
Learn to not focus on winning arguments
Communication & Influence
Importance of soft stuff
Clear thinking
Incentives work on people but should they work on you
zzWIP
Leadership can be improved by Meditation, Exercise & Listening
zzWIP
Interactions at work
Communication & Influence
Questions not to ask your coach
PM
Notes & Feedback from Superfollower session in Mid Jan 2022
Mental models
Expectations from EMs in terms of proficiency
zzWIP
Job Alert Joulee
Career
Tool for online sessions
Mental models
Super follower freq feedback
zzWIP
Hurdles in becoming exceptionally good
Leadership
Product building & selling are different
Hiring
Anti thesis principle on analogies
zzWIP
Ask your ex-managers to forward you roles they get pinged about
Hard truths
Golden Rule & Platinum Rule
zzWIP
Anti-Sell in interview games
zzWIP
Creating culture in a company
Management
Do your own user research before an interview
Skills
Binary thinking leading to lack of imperfect growth
zzWIP
Useful process meeting rituals - crowd wisdom
Mental models
Product Management Definition v2
PM
Don't confuse competence with proof of worth
Mental models
What's not going to change in 10 years
zzWIP
Big Impact Anti thesis
Career
4 Modes of Creators on Twitter
zzWIP
Super Follow feature experience in Jan 2022
zzWIP
Naval & Matt Mochary Video on why you don't need to be a CEO
zzWIP
Super Followers as a product
Mental models
How to teach Product Sense
zzWIP
B2C vs B2B success probability
Product Success
Strategy is rare as a natural trait
PM
Clear thinking
Inception
Communication & Influence
Reading Watching Podcast recommendation
Mental models
Rituals for Hypergrowth
zzWIP
How Shreyas's Advisory works
zzWIP
Use of Word Driven
Mental models
Importance of speaking to users personally as a PM
PM
Exponential Growth feels like
zzWIP
Anti-thesis principle
zzWIP
Launch Announcement
Shreyas Advising
Non Fiction Books
zzWIP
Fiction Books
zzWIP
Rory Sutherland
zzWIP
Hiring Tells
Management
Managing Legacy Products
Writing
Subscription tweets
zzWIP
Make time for Product Strategy
zzWIP
Tactics are easier to do than strategy
zzWIP
Overcoming resistance
Clear thinking
Research without judgement may not be useful
Interesting discussions
imessage relationships with external advisors
Shreyas Advising
Important of poll what successful product teams say when they are not successful
Product Success
Shreyas Advising
Org psychology
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Acknowledgments: Huge thanks to
Amul Badjatya
⁠
, Paritosh, and Pushkar Dongare from my subscribers community. They took the initiative to put this together and spent 100+ hours to curate and tag this content for all of you to enjoy.

900+ more subscribers-only tweets from Shreyas will be added to this table in the next 20 weeks.

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