INIGO

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Before start

Scope of work

Hi, Inigo.

Sorry for delay. I have some personal problems. I would be be not be responsive on daily basis till 24th but I could manage things.

Below you will find the scope of work for basic release.

If we go further on top of the scope of work I share there would be 4-5 hours of mine managing the project. I prefer it paid via the upwork.

Also I need to understand your thinking behind my reward. Usually I work with bonus of 5-10% of funds raised but flat fee is also available. In this case you could expect more of mine hours billed because I will literally count them.

Let me know what you think and I will make timing of release after that.

Assets

Assets

Name

Notes

Budget

Landing page

I don’t have developer that works on squarespce in-house. I can make it $400 - 500 on wordpress but I don’t think it’s a good option because you have functioning site. I have no code freelancer. I’m waiting response from her.

As it won’t be inhouse development. I suppose the budget here would be ~$1100

Email sequence

We will need to connect klavyio to your site and design email sequence

$400.00

Facebook ads

Basically this is about

developing creatives and resizing. I can do it with in-house designer. It would be $15 per creative

targeting and optimising 3-4 hours a week - this is my time $53

ads budget. I think we have to cap it for validation period up to $800-1000 to figure out the real cost of subscriber

$1500-2000

Press release

Writing and outreaching profile outlets.

I can write or structure it. I will need help with proofread.

I think it would

take 2-4 hours of mine

20-30 hours of organic outreach - I can make my assistant do this for $500

$700.00

Stripe or any other payment system

I think you have one as your shop works.

There are no rows in this table

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Detailed

Detailed

Assets

Name

Notes

Landing page

Home page

Product page 1

Product page 2

Product page 3

Bridge page

Checkout

Thank you page

Email sequence

Klavyio

2 automated journeys

5-9 emails

Facebook ads

5-10 creatives

Targeting setup

Optimisation process

Press release

Text

Your image

Product images

List of outlets to outreach

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