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Before start

Scope of work

Hi, Inigo.
Sorry for delay. I have some personal problems. I would be be not be responsive on daily basis till 24th but I could manage things.

Below you will find the scope of work for basic release.

If we go further on top of the scope of work I share there would be 4-5 hours of mine managing the project. I prefer it paid via the upwork.

Also I need to understand your thinking behind my reward. Usually I work with bonus of 5-10% of funds raised but flat fee is also available. In this case you could expect more of mine hours billed because I will literally count them.

Let me know what you think and I will make timing of release after that.
Assets
0
Name
Notes
Budget
1
Landing page
I don’t have developer that works on squarespce in-house. I can make it $400 - 500 on wordpress but I don’t think it’s a good option because you have functioning site. I have no code freelancer. I’m waiting response from her.
As it won’t be inhouse development. I suppose the budget here would be ~$1100
2
Email sequence
We will need to connect klavyio to your site and design email sequence
$400.00
3
Facebook ads
Basically this is about
developing creatives and resizing. I can do it with in-house designer. It would be $15 per creative
targeting and optimising 3-4 hours a week - this is my time $53
ads budget. I think we have to cap it for validation period up to $800-1000 to figure out the real cost of subscriber
$1500-2000
4
Press release
Writing and outreaching profile outlets.
I can write or structure it. I will need help with proofread.
I think it would
take 2-4 hours of mine
20-30 hours of organic outreach - I can make my assistant do this for $500
$700.00
5
Stripe or any other payment system
I think you have one as your shop works.
There are no rows in this table

Detailed
0
Assets
Name
Notes
Landing page
7
Home page
Product page 1
Product page 2
Product page 3
Bridge page
Checkout
Thank you page
Email sequence
3
Klavyio
2 automated journeys
5-9 emails
Facebook ads
3
5-10 creatives
Targeting setup
Optimisation process
Press release
4
Text
Your image
Product images
List of outlets to outreach



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