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0-1 Product Templates
GTM Checklist
GTM Checklist
Type
DRI
Activity
Description
Target date
Status
Status Update
Development
13
Product Brief
Delayed
Tentpole Roadmapupdated with Alpha, Beta, and GA dates
PRD
Not Started
Tech Design
Not Started
Plan of record
Not Started
Alpha Launch Plan
In Progress
Beta Launch Plan
Not Started
Production / ramp forecast sent to supplier
Not Started
Privacy Policy update
Not Started
Privacy signoff
Not Started
Compliance signoff
Not Started
IP Considerations
Not Started
UAT sign-off
Enablement
21
Pricing finalized
Not Started
SKUs ready in business systems
Not Started
Demand Forecast
Not Started
Inventory and fulfillment strategy set
Not Started
Purchasing readiness (initial MP costs set, POs in place)
Not Started
Logistics readiness
Not Started
Fulfillment readiness
Feature naming
Not Started
Press release
Not Started
Internal announcements
Not Started
Marketing collateral (video, blog posts, etc)
Not Started
Webpage product update
Not Started
SE training
Not Started
Updated Sales Deck
Ready to demo for Sales and C Suite customer meetings
Not Started
Ready to demo by channel partners
Not Started
Spec and cut sheets uploaded to knowledge base
Social media announcement
Not Started
Customer email
Not Started
Channel enablement
Not Started
Customer enablement
Not Started
Support
7
RMA plan
Not Started
Setup guide published in knowledge base (with restricted permissions)
RMA guide published to knowledge base (with restricted permissions)
Help articles and how-to’s uploaded to knowlede base
Not Started
Install guide uploaded to knowledge base and ready for printing
Troubleshooting and internal guides uploaded to Zendesk
Not Started
Warranty details
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