Explore

Ads Roadmap

Week

Focus Area

Tasks

Week 1

Account Go live

Go live on META ads

Go live on Google ads

Week 2

Test audiences and creatives on google and meta

Test image and video based creatives on google and meta ads

Test multiple audiences on META

Test keywords on Google

Week 3

Scale Google and META

Remove creatives, audiences and keywords which arent perfoming on google and meta ads

Week 4

Refresh Creatives and optimise campaigns

Refresh best performing creatives with other creatives in the same format

Week 5

Test Snapchat

Test Snapchat audiences with creatives which has performed well on meta and google

Week 6

Test Tiktok

Test google audiences with creatives which has performed well on meta and google

There are no rows in this table

⁠

Want to print your doc?
This is not the way.

Try clicking the ⋯ next to your doc name or using a keyboard shortcut (

CtrlP

) instead.