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PMA's S.M.A.R.T. Template
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S.M.A.R.T. Goals

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Systems & Processes

Goals for Systems & Processes category
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Systems and Processes

Tasks:

@Learn what currently exists across stakeholder groups for reporting, analysis and Rhythm of the Business (business calendar)
@Scope consolidation, optimization and define goals and objectives across key stakeholder groups
@Propose 1st version of new business calendar, KPI benchmarks, analytics dashboard as single source of truth
Clear goals

Systems and Processes Goals
3
Category
S.M.A.R.T.
Goal 1
Goal 2
Goal 3
Goal 4
Goal 5
Goal 6
Systems and Processes
Specific
Build understanding of the internal business calendar (Rhythm of the Business aka. RoB)
Build understanding of the internal analytical/reporting systems at present
Assess business needs for reporting
Define goals and objectives/KPIs across key stakeholder groups for reporting purposes
Propose aligned ‘single source of truth’ for reporting
Proposal for complete Rhythm of the Business calendar to match new growth/marketing team agenda
Measurable
Deliver one document with known RoB
Deliver one document with known reporting tools
Deliver one SWOT/Pro-Con-Conclusion doc for all tools in line with business needs assessment
Deliver one document with set of aligned objectives/KPIs across key stakeholder groups
Deliver one dashboard/scorecard proposal around which data sources can be inputs to pre-agreed KPI’s
Deliver one defined business calendar of key meetings cross group
Achievable
Core information obtainable and already available from other stakeholders
Core information obtainable and already available from other stakeholders
Assessment is done based on what exists today
In interest of key stakeholder alignment
Scoping is achievable, tangibility to a dashboard would be TBC
With already good proximity of the team, value of such meetings will be understood (after pre-briefing given)
Relevant
Key to understand internal business cadence for planning, reporting, reviewing
Sources of measurement, are required to measure what we do
Assessment required to be able to make future proposal to meet business needs
Required to ensure what we are measuring and what success looks like cross group
An easy-to-use tool for measurement is always relevant
Important for key stakeholder groups to meeting formally to discuss the business performance and opportunity
Time-Bound
Within 30 days of start date
Within 30 days of start date
Within 30-60 days of start date
Within 60-90 days of start date
By 90 days of start date
By 90 days of start date
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