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Appendix

Long tail query definition:

Current definition:
Legacy definition classifies any query with >150 sessions or >=2 orders in last 30 days as head & torso query, of which head queries are the top 50k queries (by session volumes).
This definition was primarily chosen basis the optimal compute cost for the batch job which fetches the results for head and torso queries.
Proposed definition:
Upon analysing the CTR vs sessions, we see that the CTR plateaus post 500 sessions in last 30 days.
Anything with >500 sessions in last 30 days can be considered as a head query, rest as long tail queries.
⁠
image.png
⁠
⁠
These metrics have been looked at for 30 days (month of Nov’24) and over last 6 months (Jun to Nov’24).

Long term Metrics:

ObySe (Orders by Search Sessions)(MoM)
month
ObySe
6
2.14%
7
2.15%
8
2.1%
9
2.03%
10
2.05%
11
1.94%
There are no rows in this table
⁠
ObySe (Orders by Search Sessions)
date
obyse
2024-11-01
1.85%
2024-11-02
1.85%
2024-11-03
2.07%
2024-11-04
1.96%
2024-11-05
1.98%
2024-11-06
2%
2024-11-07
1.99%
2024-11-08
1.96%
2024-11-09
1.93%
2024-11-10
1.93%
2024-11-11
2.02%
2024-11-12
2.02%
2024-11-13
1.99%
2024-11-14
1.97%
2024-11-15
1.93%
2024-11-16
1.9%
2024-11-17
1.89%
2024-11-18
1.97%
2024-11-19
2.01%
2024-11-20
1.95%
2024-11-21
1.97%
2024-11-22
1.94%
2024-11-23
1.85%
2024-11-24
1.85%
2024-11-25
1.88%
There are no rows in this table
⁠
Searches_per_app_opener(MoM)
month
Searches_per_app_opener
6
0.32
7
0.35
8
0.36
9
0.4
10
0.43
11
0.38
There are no rows in this table
⁠
Searches_per_app_opener
date
Searches_per_app_opener
2024-11-01
1.28
2024-11-02
1.32
2024-11-03
1.36
2024-11-04
1.33
2024-11-05
1.35
2024-11-06
1.34
2024-11-07
1.35
2024-11-08
1.34
2024-11-09
1.4
2024-11-10
1.49
2024-11-11
1.35
2024-11-12
1.32
2024-11-13
1.32
2024-11-14
1.35
2024-11-15
1.43
2024-11-16
1.46
2024-11-17
1.56
2024-11-18
1.41
2024-11-19
1.4
2024-11-20
1.45
2024-11-21
1.42
2024-11-22
1.41
2024-11-23
1.47
2024-11-24
1.57
2024-11-25
1.43
There are no rows in this table
⁠
CTR(MoM)
month(dt)
click_per_view
6
2.48
7
2.43
8
2.46
9
2.59
10
2.59
11
2.7
There are no rows in this table
⁠
CTR
dt
click_per_view(%)
2024-11-01
2.48
2024-11-02
2.51
2024-11-03
2.56
2024-11-04
2.56
2024-11-05
2.59
2024-11-06
4.24
2024-11-07
2.61
2024-11-08
2.62
2024-11-09
3.74
2024-11-10
2.64
2024-11-11
2.64
2024-11-12
2.64
2024-11-13
2.65
2024-11-14
2.64
2024-11-15
2.65
2024-11-16
2.65
2024-11-17
2.65
2024-11-18
2.65
2024-11-19
2.66
2024-11-20
2.65
2024-11-21
2.65
2024-11-22
2.65
2024-11-23
2.65
2024-11-24
2.65
2024-11-25
2.64
There are no rows in this table
⁠
CVR(MoM)
month(dt)
order_per_click
6
1.71
7
1.8
8
1.77
9
1.6
10
1.68
11
1.56
There are no rows in this table
⁠
CVR
dt
order_per_click(%)
2024-11-01
1.61
2024-11-02
1.57
2024-11-03
1.73
2024-11-04
1.6
2024-11-05
1.6
2024-11-06
1.32
2024-11-07
1.6
2024-11-08
1.58
2024-11-09
1.45
2024-11-10
1.57
2024-11-11
1.57
2024-11-12
1.6
2024-11-13
1.59
2024-11-14
1.58
2024-11-15
1.58
2024-11-16
1.56
2024-11-17
1.56
2024-11-18
1.57
2024-11-19
1.59
2024-11-20
1.59
2024-11-21
1.58
2024-11-22
1.57
2024-11-23
1.51
2024-11-24
1.52
2024-11-25
1.52
There are no rows in this table
⁠

2. App Open → Search Bar Click

Search Bar Clickers per App Opener (MoM)
month
searchbarclicker_per_appopener(%)
6
72.17
7
72.48
8
72.82
9
73.82
10
76.06
11
72.92
There are no rows in this table
⁠
Search Bar Clickers per App Opener
date
searchbarclicker_per_appopener(%)
2024-11-01
30.14
2024-11-02
31.11
2024-11-03
31.79
2024-11-04
31.89
2024-11-05
32.47
2024-11-06
32.34
2024-11-07
32.33
2024-11-08
32.14
2024-11-09
33.2
2024-11-10
34.44
2024-11-11
32.66
2024-11-12
32.43
2024-11-13
32.47
2024-11-14
32.79
2024-11-15
33.73
2024-11-16
34.11
2024-11-17
35.44
2024-11-18
33.98
2024-11-19
34.26
2024-11-20
34.3
2024-11-21
34.44
2024-11-22
34.06
2024-11-23
34.75
2024-11-24
35.81
2024-11-25
34.28
There are no rows in this table
⁠
Search Bar Clicks per App Opener (MoM)
month
searchbarclicks_per_appopener
6
9.37
7
9.62
8
9.62
9
10.59
10
11.61
11
9.92
There are no rows in this table
⁠
Search Bar Clicks per App Opener
date
searchbarclicks_per_appopener
2024-11-04
1.05
2024-11-14
1.06
2024-11-09
1.11
2024-11-19
1.11
2024-11-24
1.22
2024-11-01
0.99
2024-11-06
1.06
2024-11-16
1.13
2024-11-08
1.05
2024-11-20
1.12
2024-11-12
1.05
2024-11-25
1.11
2024-11-15
1.12
2024-11-02
1.04
2024-11-03
1.07
2024-11-13
1.04
2024-11-22
1.1
2024-11-07
1.07
2024-11-23
1.15
2024-11-17
1.21
2024-11-11
1.06
2024-11-21
1.11
2024-11-18
1.11
2024-11-10
1.18
2024-11-05
1.06
There are no rows in this table
⁠
Table 86
screen
6
7
8
9
10
11
12
homepage
64.77%
65.09%
65.11%
66.45%
68.92%
66.55%
67.66%
SRP
43.95%
46.55%
46.89%
48.50%
51.14%
47.62%
48.23%
PDP
24.39%
24.65%
24.62%
26.60%
28.23%
25.57%
25.81%
SLP-voice
21.88%
21.43%
21.15%
22.32%
24.10%
21.65%
21.81%
CLP
16.60%
16.64%
16.43%
18.13%
19.43%
13.21%
12.54%
collection
9.93%
10.56%
10.31%
13.10%
13.78%
9.42%
9.05%
RV
4.53%
5.16%
6.09%
6.62%
7.65%
6.75%
6.91%
Wishlist
3.26%
4.69%
4.91%
5.46%
5.82%
5.02%
5.08%
​
3.28%
3.21%
3.11%
3.51%
3.75%
3.26%
3.24%
There are no rows in this table
⁠
⁠
Screenshot 2025-01-23 at 3.02.58 PM.png
⁠
⁠

2. Search Bar Click → Search Session

Bounced before typing (MoM)
month
bounced_before_typing(%)
6
37.32
7
34.75
8
34.3
9
33.79
10
34.7
11
33.26
There are no rows in this table
⁠
Bounced before typing
date
bounced_before_typing(%)
2024-11-01
26.51
2024-11-02
25.74
2024-11-03
25.22
2024-11-04
25.25
2024-11-05
25
2024-11-06
24.91
2024-11-07
25.1
2024-11-08
25.09
2024-11-09
25.38
2024-11-10
25.32
2024-11-11
25.51
2024-11-12
25.27
2024-11-13
25.13
2024-11-14
25.48
2024-11-15
25.38
2024-11-16
25.58
2024-11-17
25.5
2024-11-18
25.61
2024-11-19
25.6
2024-11-20
25.51
2024-11-21
25.56
2024-11-22
25.67
2024-11-23
25.72
2024-11-24
25.73
2024-11-25
25.76
2024-11-26
25.66
2024-11-27
23.45
2024-11-28
25.45
2024-11-29
25.39
2024-11-30
25.53
There are no rows in this table
⁠
SLP Bounce Rate (MoM)
month
SLP_BR
6
14.09
7
14.47
8
15.53
9
13.66
10
13.49
11
13.08
There are no rows in this table
⁠
SLP Bounce Rate
date
SLP_BR(%)
2024-11-01
26.97
2024-11-02
26.58
2024-11-03
26.19
2024-11-04
26.21
2024-11-05
26.02
2024-11-06
25.77
2024-11-07
25.69
2024-11-08
25.76
2024-11-09
25.85
2024-11-10
25.83
2024-11-11
25.74
2024-11-12
25.72
2024-11-13
25.82
2024-11-14
25.9
2024-11-15
25.82
2024-11-16
25.8
2024-11-17
25.63
2024-11-18
25.48
2024-11-19
25.42
2024-11-20
25.3
2024-11-21
25.26
2024-11-22
25.33
2024-11-23
25.5
2024-11-24
25.49
2024-11-25
25.4
There are no rows in this table
⁠
Searchers per Search Bar Clickers (MoM)
month
searchers_per_searchbar_clickers
6
0.9
7
0.91
8
0.91
9
0.91
10
0.92
11
0.91
There are no rows in this table
⁠
Searchers per Search Bar Clickers
date
searchers_per_searchbar_clickers
2024-11-01
0.85
2024-11-02
0.85
2024-11-03
0.86
2024-11-04
0.85
2024-11-05
0.86
2024-11-06
0.86
2024-11-07
0.86
2024-11-08
0.86
2024-11-09
0.86
2024-11-10
0.86
2024-11-11
0.86
2024-11-12
0.86
2024-11-13
0.86
2024-11-14
0.86
2024-11-15
0.86
2024-11-16
0.86
2024-11-17
0.86
2024-11-18
0.86
2024-11-19
0.86
2024-11-20
0.87
2024-11-21
0.86
2024-11-22
0.86
2024-11-23
0.86
2024-11-24
0.87
2024-11-25
0.86
2024-11-26
0.86
2024-11-27
0.86
2024-11-28
0.86
2024-11-29
0.86
2024-11-30
0.86
There are no rows in this table
⁠
Searches per Search Bar Clicks (MoM)
month
searches_per_searchbar_clicks
6
0.85
7
0.85
8
0.85
9
0.87
10
0.86
11
0.87
There are no rows in this table
⁠
Searches per Search Bar Clicks
date
searches_per_searchbar_clicks
2024-11-01
0.85
2024-11-02
0.86
2024-11-03
0.87
2024-11-04
0.87
2024-11-05
0.87
2024-11-06
0.87
2024-11-07
0.87
2024-11-08
0.87
2024-11-09
0.87
2024-11-10
0.87
2024-11-11
0.88
2024-11-12
0.87
2024-11-13
0.87
2024-11-14
0.87
2024-11-15
0.87
2024-11-16
0.87
2024-11-17
0.88
2024-11-18
0.88
2024-11-19
0.88
2024-11-20
0.88
2024-11-21
0.88
2024-11-22
0.88
2024-11-23
0.88
2024-11-24
0.88
2024-11-25
0.88
2024-11-26
0.88
2024-11-27
0.85
2024-11-28
0.88
2024-11-29
0.88
2024-11-30
0.87
There are no rows in this table
⁠
Search Sessions Distribution by Suggestion Type (MoM)
month
search_suggestion_type
perc_sessions
42.63
1.78
0.02
14.11
36.54
4.88
0
0.04
0
0.04
4.93
1.46
12.69
37.16
43.73
0
0
40.6
12.13
4.92
0
40.99
0.04
1.32
12.27
0.03
1.12
5.04
39.47
42.07
0
0
42.13
0
0
5.09
12.41
1.16
39.18
0.03
39.09
0.03
43.25
11.82
4.8
0
1.02
0
There are no rows in this table
⁠
Search Sessions Distribution by Suggestion Type
date
search_suggestion_type
perc_sessions
2024-11-01
39.43
2024-11-01
41.76
2024-11-01
5.16
2024-11-01
0.03
2024-11-01
1.24
2024-11-01
12.38
2024-11-01
0
2024-11-02
39.21
2024-11-02
42.24
2024-11-02
5.15
2024-11-02
0.03
2024-11-02
1.16
2024-11-02
12.2
2024-11-02
0
2024-11-03
38.87
2024-11-03
42.32
2024-11-03
5.24
2024-11-03
0.03
2024-11-03
1.16
2024-11-03
12.38
2024-11-03
0
2024-11-04
38.93
2024-11-04
43.01
2024-11-04
5.11
2024-11-04
0.03
2024-11-04
1.08
2024-11-04
11.83
2024-11-04
0
2024-11-05
38.99
2024-11-05
43.13
2024-11-05
5.04
2024-11-05
0.03
2024-11-05
1.05
2024-11-05
11.76
2024-11-05
0
2024-11-06
39.06
2024-11-06
43.15
2024-11-06
5.01
2024-11-06
0.03
2024-11-06
1.06
2024-11-06
11.69
2024-11-06
0
2024-11-07
39.2
2024-11-07
43.07
2024-11-07
4.97
2024-11-07
0.03
2024-11-07
1.06
2024-11-07
11.67
2024-11-07
0
2024-11-08
39.3
2024-11-08
43.01
2024-11-08
4.95
2024-11-08
0.03
2024-11-08
1.06
2024-11-08
11.66
2024-11-08
0
2024-11-09
39.59
2024-11-09
42.72
2024-11-09
4.91
2024-11-09
0.03
2024-11-09
1.08
2024-11-09
11.67
2024-11-09
0
2024-11-10
39.76
2024-11-10
42.55
2024-11-10
4.89
2024-11-10
0.03
2024-11-10
1.09
2024-11-10
11.68
2024-11-10
0
2024-11-11
39.36
2024-11-11
42.9
2024-11-11
4.97
2024-11-11
0.03
2024-11-11
1.04
2024-11-11
11.69
2024-11-11
0
2024-11-11
0
2024-11-12
39.13
2024-11-12
43.22
2024-11-12
4.87
2024-11-12
0.03
2024-11-12
1.02
2024-11-12
11.73
2024-11-12
0
2024-11-13
39.11
2024-11-13
43.38
2024-11-13
4.79
2024-11-13
0.03
2024-11-13
1.02
2024-11-13
11.66
2024-11-13
0
2024-11-13
0
2024-11-14
39.19
2024-11-14
43.38
2024-11-14
4.72
2024-11-14
0.03
2024-11-14
1.03
2024-11-14
11.65
2024-11-14
0
2024-11-15
39.68
2024-11-15
42.74
2024-11-15
4.8
2024-11-15
0.03
2024-11-15
1.05
2024-11-15
11.7
2024-11-15
0
2024-11-16
39.59
2024-11-16
42.8
2024-11-16
4.89
2024-11-16
0.03
2024-11-16
1.05
2024-11-16
11.64
2024-11-16
0
2024-11-17
39.72
2024-11-17
42.65
2024-11-17
4.84
2024-11-17
0.03
2024-11-17
1.07
2024-11-17
11.69
2024-11-17
0
2024-11-18
38.97
2024-11-18
43.56
2024-11-18
4.78
2024-11-18
0.03
2024-11-18
1.03
2024-11-18
11.64
2024-11-18
0
2024-11-19
38.26
2024-11-19
44.41
2024-11-19
4.51
2024-11-19
0.03
2024-11-19
1.05
2024-11-19
11.74
2024-11-19
0
2024-11-20
38.32
2024-11-20
44.36
2024-11-20
4.48
2024-11-20
0.03
2024-11-20
1.03
2024-11-20
11.78
2024-11-20
0
2024-11-21
38.15
2024-11-21
44.62
2024-11-21
4.47
2024-11-21
0.03
2024-11-21
0.96
2024-11-21
11.78
2024-11-21
0
2024-11-21
0
2024-11-22
38.25
2024-11-22
44.51
2024-11-22
4.48
2024-11-22
0.02
2024-11-22
0.95
2024-11-22
11.79
2024-11-22
0
2024-11-23
38.5
2024-11-23
44.26
2024-11-23
4.48
2024-11-23
0.03
2024-11-23
0.96
2024-11-23
11.78
2024-11-23
0
2024-11-24
38.69
2024-11-24
43.94
2024-11-24
4.43
2024-11-24
0.03
2024-11-24
1
2024-11-24
11.92
2024-11-24
0
2024-11-25
38.61
2024-11-25
43.93
2024-11-25
4.66
2024-11-25
0.02
2024-11-25
0.96
2024-11-25
11.82
2024-11-25
0
2024-11-25
0
There are no rows in this table
⁠
ObySe by Suggestion Type (MoM)
month
search_suggestion_type
obyse
6
0.02
6
0.03
6
0.03
6
0.01
6
0.04
7
0.02
7
0.03
7
0.03
7
0.01
7
0.04
8
0.02
8
0.03
8
0.03
8
0.01
8
0.04
9
0.02
9
0.02
9
0.03
9
0.01
9
0.04
10
0.01
10
0.03
10
0.02
10
0.03
10
0.02
11
0.01
11
0.03
11
0.03
11
0.02
11
0.02
There are no rows in this table
⁠
ObySe by Suggestion Type
date
search_suggestion_type
obyse
2024-11-01
0.02
2024-11-01
0.02
2024-11-01
0.03
2024-11-01
0
2024-11-01
0.01
2024-11-01
0.03
2024-11-02
0.02
2024-11-02
0.02
2024-11-02
0.02
2024-11-02
0
2024-11-02
0.01
2024-11-02
0.03
2024-11-03
0.02
2024-11-03
0.02
2024-11-03
0.03
2024-11-03
0
2024-11-03
0.01
2024-11-03
0.03
2024-11-04
0.02
2024-11-04
0.02
2024-11-04
0.03
2024-11-04
0
2024-11-04
0.01
2024-11-04
0.03
2024-11-05
0.02
2024-11-05
0.02
2024-11-05
0.03
2024-11-05
0
2024-11-05
0.01
2024-11-05
0.03
2024-11-06
0.02
2024-11-06
0.02
2024-11-06
0.03
2024-11-06
0
2024-11-06
0.01
2024-11-06
0.03
2024-11-07
0.02
2024-11-07
0.02
2024-11-07
0.03
2024-11-07
0
2024-11-07
0.01
2024-11-07
0.03
2024-11-08
0.02
2024-11-08
0.02
2024-11-08
0.03
2024-11-08
0
2024-11-08
0.01
2024-11-08
0.03
2024-11-09
0.02
2024-11-09
0.02
2024-11-09
0.03
2024-11-09
0
2024-11-09
0.01
2024-11-09
0.03
2024-11-10
0.02
2024-11-10
0.02
2024-11-10
0.03
2024-11-10
0
2024-11-10
0.01
2024-11-10
0.03
2024-11-11
0.02
2024-11-11
0.02
2024-11-11
0.03
2024-11-11
0
2024-11-11
0.01
2024-11-11
0.03
2024-11-12
0.02
2024-11-12
0.02
2024-11-12
0.03
2024-11-12
0
2024-11-12
0.01
2024-11-12
0.03
2024-11-13
0.02
2024-11-13
0.02
2024-11-13
0.03
2024-11-13
0
2024-11-13
0.01
2024-11-13
0.03
2024-11-14
0.02
2024-11-14
0.02
2024-11-14
0.03
2024-11-14
0
2024-11-14
0.01
2024-11-14
0.03
2024-11-15
0.02
2024-11-15
0.02
2024-11-15
0.03
2024-11-15
0
2024-11-15
0.01
2024-11-15
0.03
2024-11-16
0.02
2024-11-16
0.02
2024-11-16
0.03
2024-11-16
0
2024-11-16
0.01
2024-11-16
0.03
2024-11-17
0.02
2024-11-17
0.02
2024-11-17
0.03
2024-11-17
0
2024-11-17
0.01
2024-11-17
0.03
2024-11-18
0.02
2024-11-18
0.02
2024-11-18
0.03
2024-11-18
0
2024-11-18
0.01
2024-11-18
0.03
2024-11-19
0.02
2024-11-19
0.02
2024-11-19
0.03
2024-11-19
0
2024-11-19
0.01
2024-11-19
0.03
2024-11-20
0.02
2024-11-20
0.02
2024-11-20
0.03
2024-11-20
0
2024-11-20
0.01
2024-11-20
0.03
2024-11-21
0.02
2024-11-21
0.02
2024-11-21
0.03
2024-11-21
0
2024-11-21
0.01
2024-11-21
0.03
2024-11-22
0.02
2024-11-22
0.02
2024-11-22
0.03
2024-11-22
0
2024-11-22
0.01
2024-11-22
0.03
2024-11-23
0.02
2024-11-23
0.02
2024-11-23
0.03
2024-11-23
0
2024-11-23
0.01
2024-11-23
0.03
2024-11-24
0.02
2024-11-24
0.02
2024-11-24
0.03
2024-11-24
0
2024-11-24
0.01
2024-11-24
0.03
2024-11-25
0.02
2024-11-25
0.02
2024-11-25
0.03
2024-11-25
0
2024-11-25
0.01
2024-11-25
0.03
There are no rows in this table
⁠
Feed CTR (Clicks by Views) by Suggestion type (MoM)
month
search_suggestion_type
Feed_CTR
6
0.02791589831
6
0.02709257871
6
0.02460313715
6
null
6
0.02477451865
6
0.01962029412
6
0.02225698557
6
0.02744453005
7
0.0270399632
7
0.02634528035
7
0.01832223939
7
0.02524744572
7
null
7
0.02396658293
7
0.02113001287
7
0.02656780552
8
0.02054278932
8
null
8
0.02697680576
8
0.02384398493
8
0.02373003561
8
0.02631211796
8
0.02611198784
8
0.0176477588
9
0.01869812356
9
0.0250412313
9
0.0272850021
9
0.02647623693
9
0.02782439952
9
null
9
0.02167053398
9
0.02872330338
10
0.02156888573
10
null
10
0.02724757575
10
0.01827086102
10
0.02863081939
10
0.02777128048
10
0.02492745406
10
0.02422241852
11
0.02141109246
11
0.02495977371
11
0.0279581462
11
null
11
0.02729331796
11
0.01839587993
11
0.02661131151
11
0.02884911198
There are no rows in this table
⁠
Feed CTR (Clicks by Views) by Suggestion type
date
search_suggestion_type
Feed_CTR
2024-11-01
0.01789776257
2024-11-01
0.02605911593
2024-11-01
0.02378671827
2024-11-01
0.02723302101
2024-11-01
0.02571975228
2024-11-01
0.02088718866
2024-11-02
0.02632367468
2024-11-02
0.02597084291
2024-11-02
0.02090179103
2024-11-02
0.02399548872
2024-11-02
0.01849928542
2024-11-02
0.02738802592
2024-11-03
0.02690325256
2024-11-03
0.01779047287
2024-11-03
0.02435103516
2024-11-03
0.0264208713
2024-11-03
0.02785239144
2024-11-03
0.02099613319
2024-11-04
0.01885962882
2024-11-04
0.02776563349
2024-11-04
0.02120601075
2024-11-04
0.02679253414
2024-11-04
0.0262990599
2024-11-04
0.02418327558
2024-11-05
0.02441110153
2024-11-05
0.02806495211
2024-11-05
0.02727312373
2024-11-05
0.01783448708
2024-11-05
0.02131678988
2024-11-05
0.02669136777
2024-11-06
0.03614583271
2024-11-06
0.02893367698
2024-11-06
0.03809815152
2024-11-06
0.02523671778
2024-11-06
0.03316432186
2024-11-06
0.03691283201
2024-11-07
0.02690129903
2024-11-07
0.02464024217
2024-11-07
0.017727107
2024-11-07
0.02748125214
2024-11-07
0.02153623765
2024-11-07
0.02833335795
2024-11-08
0.02844075079
2024-11-08
0.02175084914
2024-11-08
0.0247189349
2024-11-08
0.02761592405
2024-11-08
0.02689533105
2024-11-08
0.01915775105
2024-11-09
0.02491778431
2024-11-09
0.02154538138
2024-11-09
0.02771535509
2024-11-09
0.01886080069
2024-11-09
0.02701755171
2024-11-09
0.02854944058
2024-11-10
0.01844535659
2024-11-10
0.02174708984
2024-11-10
0.02716648849
2024-11-10
0.02863289032
2024-11-10
0.02503761115
2024-11-10
0.02778921806
2024-11-11
0.0216937847
2024-11-11
0.01814059998
2024-11-11
0.02708976421
2024-11-11
0.0278576912
2024-11-11
0.0286317809
2024-11-11
0.02486858639
2024-11-12
0.02474143076
2024-11-12
0.02702830592
2024-11-12
0.01739821559
2024-11-12
0.02869088508
2024-11-12
0.02175507216
2024-11-12
0.02781350701
2024-11-13
0.02706024728
2024-11-13
0.02151447651
2024-11-13
0.02483325772
2024-11-13
0.02879113648
2024-11-13
0.02779415507
2024-11-13
0.01812189473
2024-11-14
0.0278070862
2024-11-14
0.02169092692
2024-11-14
0.01821389574
2024-11-14
0.02706387506
2024-11-14
0.02482450227
2024-11-14
0.02877120227
2024-11-15
0.02506290278
2024-11-15
0.02890798748
2024-11-15
0.02804974656
2024-11-15
0.0273357767
2024-11-15
0.02172570205
2024-11-15
0.01909889677
2024-11-16
0.02802275224
2024-11-16
0.02883799718
2024-11-16
0.02729105628
2024-11-16
0.02502704957
2024-11-16
0.01828492737
2024-11-16
0.02165444215
2024-11-17
0.01912779049
2024-11-17
0.02884775986
2024-11-17
0.02511135324
2024-11-17
0.02157062479
2024-11-17
0.02733152585
2024-11-17
0.02798706599
2024-11-18
0.02877355091
2024-11-18
0.01793468206
2024-11-18
0.02126990875
2024-11-18
0.02722353557
2024-11-18
0.0279388379
2024-11-18
0.02481570238
2024-11-19
0.02482407134
2024-11-19
0.01862925595
2024-11-19
0.02800249741
2024-11-19
0.02126958835
2024-11-19
0.02898895343
2024-11-19
0.0273153226
2024-11-20
0.02897200298
2024-11-20
0.02480552359
2024-11-20
0.02807011242
2024-11-20
0.02733389818
2024-11-20
0.01771758255
2024-11-20
0.0211466961
2024-11-21
0.02472669219
2024-11-21
0.01910195981
2024-11-21
0.02886920237
2024-11-21
0.02800100999
2024-11-21
0.02090282882
2024-11-21
0.02729091257
2024-11-22
0.02474304361
2024-11-22
0.02075688953
2024-11-22
0.02803043619
2024-11-22
0.02891750073
2024-11-22
0.01845703182
2024-11-22
0.02729401929
2024-11-23
0.01821763913
2024-11-23
0.02798522469
2024-11-23
0.0207255862
2024-11-23
0.02482674468
2024-11-23
0.02889824538
2024-11-23
0.02718798052
2024-11-24
0.02090481311
2024-11-24
0.02742800808
2024-11-24
0.02900038992
2024-11-24
0.01739943166
2024-11-24
0.02801948387
2024-11-24
0.0249408865
2024-11-25
0.02873002632
2024-11-25
0.02719760204
2024-11-25
0.02466565541
2024-11-25
0.01773344705
2024-11-25
0.02064062126
2024-11-25
0.02789282924
There are no rows in this table
⁠
Feed CVR (Orders by Clicks Perc) by Suggestion type
date
search_suggestion_type
Orders_per_click
2024-11-01
0.9573958832
2024-11-01
1.843034008
2024-11-01
1.450370229
2024-11-01
1.588331285
2024-11-01
2.638456682
2024-11-02
1.815732695
2024-11-02
2.582712195
2024-11-02
1.421959751
2024-11-02
0.6477927063
2024-11-02
1.57718865
2024-11-03
1.997421222
2024-11-03
0.9034589572
2024-11-03
1.499066181
2024-11-03
2.798430515
2024-11-03
1.703883525
2024-11-04
0.9570552147
2024-11-04
1.608252635
2024-11-04
1.875847215
2024-11-04
2.634278489
2024-11-04
1.41384257
2024-11-05
1.415192617
2024-11-05
1.606663372
2024-11-05
1.902958653
2024-11-05
0.9467135515
2024-11-05
2.65928523
2024-11-06
2.597055986
2024-11-06
1.552803201
2024-11-06
0.9399477807
2024-11-06
1.37088267
2024-11-06
1.837739827
2024-11-07
2.667073288
2024-11-07
1.401361576
2024-11-07
0.6392440245
2024-11-07
1.900924413
2024-11-07
1.60941353
2024-11-08
1.589847931
2024-11-08
1.390510216
2024-11-08
1.875947319
2024-11-08
2.625692827
2024-11-08
0.6773707978
2024-11-09
1.368314382
2024-11-09
1.847913438
2024-11-09
0.7593189139
2024-11-09
2.595002851
2024-11-09
1.55095134
2024-11-10
0.8808530366
2024-11-10
2.614916727
2024-11-10
1.559582567
2024-11-10
1.377450895
2024-11-10
1.863516416
2024-11-11
0.7336200354
2024-11-11
2.591858497
2024-11-11
1.855433089
2024-11-11
1.562841907
2024-11-11
1.386698672
2024-11-12
1.404194016
2024-11-12
2.636559032
2024-11-12
0.9192200557
2024-11-12
1.582032821
2024-11-12
1.894869107
2024-11-13
2.627473965
2024-11-13
1.397196482
2024-11-13
1.575804417
2024-11-13
1.859985961
2024-11-13
0.9011469143
2024-11-14
1.875462304
2024-11-14
0.8048848182
2024-11-14
2.641810413
2024-11-14
1.398736997
2024-11-14
1.55575595
2024-11-15
1.392430642
2024-11-15
1.552620472
2024-11-15
1.880489331
2024-11-15
2.656383414
2024-11-15
0.7035175879
2024-11-16
1.851903628
2024-11-16
1.533100614
2024-11-16
2.600120272
2024-11-16
1.378712752
2024-11-16
0.8368200837
2024-11-17
0.764774044
2024-11-17
1.544386054
2024-11-17
1.384551865
2024-11-17
2.605569867
2024-11-17
1.848375442
2024-11-18
1.557418629
2024-11-18
0.9405339806
2024-11-18
2.616973013
2024-11-18
1.86349967
2024-11-18
1.387827051
2024-11-19
1.403168007
2024-11-19
0.7561929596
2024-11-19
1.921895316
2024-11-19
1.579840507
2024-11-19
2.642509727
2024-11-20
1.574092643
2024-11-20
1.397103054
2024-11-20
1.888324963
2024-11-20
2.644189882
2024-11-20
0.8949191686
2024-11-21
1.382655262
2024-11-21
0.8741258741
2024-11-21
1.557897675
2024-11-21
1.882387064
2024-11-21
2.620844502
2024-11-22
1.372957151
2024-11-22
1.851710278
2024-11-22
1.542451731
2024-11-22
0.9168510907
2024-11-22
2.577777718
2024-11-23
0.9906439185
2024-11-23
1.785976142
2024-11-23
1.334309015
2024-11-23
1.497259638
2024-11-23
2.510901724
2024-11-24
2.53533925
2024-11-24
1.502089197
2024-11-24
0.7596310364
2024-11-24
1.786363113
2024-11-24
1.344692223
2024-11-25
1.496873021
2024-11-25
2.540674308
2024-11-25
1.34281618
2024-11-25
0.7917888563
2024-11-25
1.765901733
There are no rows in this table
⁠
Bounce Rate(%) by Suggestion Type (MoM)
month
search_suggestion_type
bounce_rate
6
9.68
6
22.39
6
20.64
6
0
6
41.48
6
14.46
6
12.42
6
7.53
7
19.95
7
8.71
7
12.81
7
0
7
41.53
7
11.32
7
7.25
7
19.7
8
19.99
8
41.58
8
6.98
8
0
8
8.82
8
19.86
8
11.48
8
12.52
9
0
9
19.39
9
8.66
9
11.58
9
21.81
9
10.95
9
41.5
9
7.19
10
42.22
10
7.43
10
19.7
10
22.14
10
11.2
10
8.94
10
11.54
10
0
11
22.7
11
7.25
11
42.7
11
8.35
11
8.75
11
10.89
11
19.89
11
0
There are no rows in this table
⁠
Bounce Rate(%) by Suggestion Type
date
search_suggestion_type
bounce_rate
2024-11-01
20.15
2024-11-01
43.01
2024-11-01
11.22
2024-11-01
16.67
2024-11-01
9.07
2024-11-01
7.41
2024-11-01
22.91
2024-11-02
7.49
2024-11-02
20.12
2024-11-02
9.03
2024-11-02
11.14
2024-11-02
43.38
2024-11-02
8.33
2024-11-02
23.07
2024-11-03
9.07
2024-11-03
11.1
2024-11-03
44.74
2024-11-03
7.53
2024-11-03
23.19
2024-11-03
19.92
2024-11-03
33.33
2024-11-04
23.41
2024-11-04
11.09
2024-11-04
25
2024-11-04
8.86
2024-11-04
44.65
2024-11-04
20.22
2024-11-04
7.4
2024-11-05
8.74
2024-11-05
0
2024-11-05
7.29
2024-11-05
20.08
2024-11-05
11.03
2024-11-05
42.95
2024-11-05
22.84
2024-11-06
6.58
2024-11-06
5.46
2024-11-06
0
2024-11-06
31.51
2024-11-06
8.32
2024-11-06
14.89
2024-11-06
16.64
2024-11-07
22.86
2024-11-07
7.38
2024-11-07
42.64
2024-11-07
0
2024-11-07
11.2
2024-11-07
8.78
2024-11-07
20.4
2024-11-08
43.22
2024-11-08
8.72
2024-11-08
23.06
2024-11-08
20.28
2024-11-08
0
2024-11-08
11.15
2024-11-08
7.31
2024-11-09
20.41
2024-11-09
43.35
2024-11-09
7.51
2024-11-09
0
2024-11-09
23.21
2024-11-09
11.21
2024-11-09
8.84
2024-11-10
23.18
2024-11-10
8.93
2024-11-10
0
2024-11-10
20.49
2024-11-10
43.54
2024-11-10
7.59
2024-11-10
11.38
2024-11-11
11.06
2024-11-11
22.82
2024-11-11
6.67
2024-11-11
8.67
2024-11-11
7.37
2024-11-11
20.17
2024-11-11
43.89
2024-11-12
7.38
2024-11-12
0
2024-11-12
8.42
2024-11-12
23.09
2024-11-12
42.96
2024-11-12
20.14
2024-11-12
10.93
2024-11-13
20.04
2024-11-13
7.29
2024-11-13
15.38
2024-11-13
23.25
2024-11-13
8.28
2024-11-13
43.93
2024-11-13
10.88
2024-11-14
9.52
2024-11-14
11
2024-11-14
7.34
2024-11-14
42.88
2024-11-14
23.42
2024-11-14
8.37
2024-11-14
20.18
2024-11-15
23.51
2024-11-15
20.19
2024-11-15
8.67
2024-11-15
11.12
2024-11-15
7.5
2024-11-15
43.06
2024-11-15
21.05
2024-11-16
44.25
2024-11-16
23.49
2024-11-16
0
2024-11-16
20.19
2024-11-16
7.26
2024-11-16
8.71
2024-11-16
11.09
2024-11-17
0
2024-11-17
23.69
2024-11-17
8.86
2024-11-17
11.22
2024-11-17
7.39
2024-11-17
41.84
2024-11-17
20.32
2024-11-18
0
2024-11-18
10.99
2024-11-18
20.14
2024-11-18
7.32
2024-11-18
23.23
2024-11-18
8.37
2024-11-18
45.27
2024-11-19
23.1
2024-11-19
43.52
2024-11-19
7.36
2024-11-19
10.9
2024-11-19
0
2024-11-19
7.93
2024-11-19
20.1
2024-11-20
43.79
2024-11-20
8.04
2024-11-20
10.98
2024-11-20
20.2
2024-11-20
14.29
2024-11-20
7.07
2024-11-20
23.01
2024-11-21
20.15
2024-11-21
42.47
2024-11-21
7.97
2024-11-21
23.34
2024-11-21
7.29
2024-11-21
33.33
2024-11-21
11.01
2024-11-22
7.19
2024-11-22
7.95
2024-11-22
20.08
2024-11-22
43.77
2024-11-22
10.88
2024-11-22
23.14
2024-11-22
0
2024-11-23
7.26
2024-11-23
20.23
2024-11-23
0
2024-11-23
8.02
2024-11-23
40.83
2024-11-23
10.99
2024-11-23
22.64
2024-11-24
20.19
2024-11-24
11.08
2024-11-24
22.44
2024-11-24
0
2024-11-24
41.34
2024-11-24
7.34
2024-11-24
8.1
2024-11-25
8.03
2024-11-25
7.12
2024-11-25
22.03
2024-11-25
19.87
2024-11-25
10.8
2024-11-25
43.27
2024-11-25
0
There are no rows in this table
⁠
Average Prefix Length for ACS Click (MoM)
month
avg_prefix_len
6
7.48
7
7.52
8
7.68
9
7.61
10
7.6
11
7.69
There are no rows in this table
⁠
Average Prefix Length for ACS Click
date
avg_prefix_len
2024-11-01
7.61
2024-11-02
7.64
2024-11-03
7.64
2024-11-04
7.66
2024-11-05
7.67
2024-11-06
7.67
2024-11-07
7.68
2024-11-08
7.69
2024-11-09
7.69
2024-11-10
7.7
2024-11-11
7.68
2024-11-12
7.68
2024-11-13
7.69
2024-11-14
7.71
2024-11-15
7.73
2024-11-16
7.72
2024-11-17
7.73
2024-11-18
7.72
2024-11-19
7.72
2024-11-20
7.72
2024-11-21
7.73
2024-11-22
7.72
2024-11-23
7.73
2024-11-24
7.73
2024-11-25
7.7
There are no rows in this table
⁠
Average Prefix Rank of ACS Click (MoM)
month
avg_search_suggestion_position
6
1.48
7
1.44
8
1.29
9
1.26
10
1.25
11
1.31
There are no rows in this table
⁠
Average Prefix Rank of ACS Click
date
avg_search_suggestion_position
2024-11-01
1.26
2024-11-02
1.25
2024-11-03
1.25
2024-11-04
1.26
2024-11-05
1.26
2024-11-06
1.26
2024-11-07
1.26
2024-11-08
1.26
2024-11-09
1.25
2024-11-10
1.25
2024-11-11
1.26
2024-11-12
1.29
2024-11-13
1.31
2024-11-14
1.31
2024-11-15
1.27
2024-11-16
1.26
2024-11-17
1.26
2024-11-18
1.31
2024-11-19
1.39
2024-11-20
1.39
2024-11-21
1.39
2024-11-22
1.39
2024-11-23
1.38
2024-11-24
1.38
2024-11-25
1.35
There are no rows in this table
⁠
Average Effort Saved - Characters (MoM)
month
avg_effort_saved
6
9.54
7
9.29
8
8.31
9
8.13
10
8.12
11
8.14
There are no rows in this table
⁠
Average Effort Saved - Characters
date
avg_effort_saved
2024-11-01
8.12
2024-11-02
8.14
2024-11-03
8.16
2024-11-04
8.17
2024-11-05
8.18
2024-11-06
8.18
2024-11-07
8.17
2024-11-08
8.16
2024-11-09
8.15
2024-11-10
8.15
2024-11-11
8.16
2024-11-12
8.14
2024-11-13
8.13
2024-11-14
8.11
2024-11-15
8.14
2024-11-16
8.16
2024-11-17
8.17
2024-11-18
8.16
2024-11-19
8.1
2024-11-20
8.1
2024-11-21
8.09
2024-11-22
8.09
2024-11-23
8.08
2024-11-24
8.06
2024-11-25
8.13
There are no rows in this table
⁠

3. Search Session → Catalog Click

Reformulation Rate (MoM)
month
reformulation rate
6
0.28
7
0.3
8
0.29
9
0.3
10
0.31
11
0.31
There are no rows in this table
⁠
Reformulation Rate
date
reformulation_rate
2024-11-23
0.31
2024-11-04
0.31
2024-11-05
0.31
2024-11-19
0.31
2024-11-22
0.31
2024-11-03
0.31
2024-11-17
0.31
2024-11-18
0.31
2024-11-01
0.31
2024-11-07
0.31
2024-11-11
0.31
2024-11-12
0.31
2024-11-16
0.31
2024-11-15
0.31
2024-11-21
0.31
2024-11-25
0.3
2024-11-10
0.31
2024-11-20
0.31
2024-11-13
0.3
2024-11-24
0.32
2024-11-02
0.31
2024-11-06
0.31
2024-11-14
0.31
2024-11-08
0.3
2024-11-09
0.31
There are no rows in this table
⁠
Bounce Rate - SRP (MoM)
month
bounce_rate(%)
6
9.75
7
8.97
8
8.8
9
8.85
10
9.02
11
8.68
There are no rows in this table
⁠
Bounce rate - SRP
date
bounce_rate(%)
2024-11-01
9.01
2024-11-02
9.16
2024-11-03
9.14
2024-11-04
8.96
2024-11-05
8.87
2024-11-06
6.74
2024-11-07
8.93
2024-11-08
8.75
2024-11-09
9.01
2024-11-10
9.1
2024-11-11
8.85
2024-11-12
8.79
2024-11-13
8.67
2024-11-14
8.73
2024-11-15
8.93
2024-11-16
8.78
2024-11-17
8.93
2024-11-18
8.72
2024-11-19
8.63
2024-11-20
8.47
2024-11-21
8.6
2024-11-22
8.5
2024-11-23
8.58
2024-11-24
8.66
2024-11-25
8.46
There are no rows in this table
⁠
Sessions with no clicks
date
sessions_with_no_clicks
2024-11-01
0.56
2024-11-02
0.56
2024-11-03
0.56
2024-11-04
0.55
2024-11-05
0.55
2024-11-06
0.55
2024-11-07
0.55
2024-11-08
0.55
2024-11-09
0.55
2024-11-10
0.55
2024-11-11
0.54
2024-11-12
0.54
2024-11-13
0.54
2024-11-14
0.55
2024-11-15
0.55
2024-11-16
0.55
2024-11-17
0.56
2024-11-18
0.54
2024-11-19
0.54
2024-11-20
0.55
2024-11-21
0.54
2024-11-22
0.55
2024-11-23
0.55
2024-11-24
0.55
2024-11-25
0.55
There are no rows in this table
⁠
Average Scroll Depth (MoM)
month
view_depth
6
55.81
7
55.76
8
55.61
9
54.91
10
52.9
11
52.65
There are no rows in this table
⁠
Average Scroll Depth
date
view_depth
2024-11-01
51.8
2024-11-02
52.23
2024-11-03
51.98
2024-11-04
53.19
2024-11-05
53.39
2024-11-07
52.96
2024-11-08
52.91
2024-11-28
52.96
2024-11-30
52.21
2024-11-20
52.46
2024-11-16
52.05
2024-11-11
54.28
2024-11-12
53.06
2024-11-14
52.66
2024-11-17
51.48
2024-11-23
52.25
2024-11-24
51.49
2024-11-25
52.98
2024-11-26
52.82
2024-11-18
52.82
2024-11-21
52.7
2024-11-22
52.66
2024-11-13
52.95
2024-11-27
55.05
2024-11-15
51.37
2024-11-19
52.77
2024-11-06
53.64
2024-11-10
51.82
2024-11-09
52.37
2024-11-29
52.9
There are no rows in this table
⁠
MRR (MoM)
month
MRR
6
0.11
7
0.1
8
0.1
9
0.11
10
0.11
11
0.12
There are no rows in this table
⁠
MRR
date
MRR
2024-11-01
0.11
2024-11-02
0.11
2024-11-03
0.11
2024-11-04
0.12
2024-11-05
0.12
2024-11-06
0.12
2024-11-07
0.12
2024-11-08
0.12
2024-11-09
0.12
2024-11-10
0.12
2024-11-11
0.12
2024-11-12
0.12
2024-11-13
0.12
2024-11-14
0.12
2024-11-15
0.12
2024-11-16
0.12
2024-11-17
0.12
2024-11-18
0.12
2024-11-19
0.12
2024-11-20
0.12
2024-11-21
0.12
2024-11-22
0.12
2024-11-23
0.12
2024-11-24
0.12
2024-11-25
0.12
2024-11-26
0.12
2024-11-27
0.12
2024-11-28
0.12
2024-11-29
0.12
2024-11-30
0.12
There are no rows in this table
⁠
nDCG
month
nDCG (pp)
Nov'24
71
Dec'24
73
Jan'24
76
There are no rows in this table
⁠
Table 87
month
clicker/DAU
6
34.2%
7
34.2%
8
34.2%
9
35.7%
10
35.9%
11
35.7%
12
36.0%
There are no rows in this table
⁠
Clicker/DAU
month
clicker/DAU
6
34.2%
7
34.2%
8
34.2%
9
35.7%
10
35.9%
11
35.7%
12
36%
There are no rows in this table
⁠
Table 88
App
Market Share
FK
27.38%
Meesho
23.5%
Google
19.9%
IG
12.49%
AZ
10.24%
YT
6.49%
There are no rows in this table
⁠
DAU/WAU
month
AVERAGE of dau_by_wau
7
14.35%
8
14.46%
9
14.91%
10
13.92%
11
14.31%
12
14.23%
There are no rows in this table
⁠
Table 89
month
self typed sessions
suggestion sessions
text sessions
voice_sessions
image_sessions
6
21.14%
20.58%
41.72%
12.64%
3.91%
7
21.84%
20.52%
42.36%
11.71%
3.57%
8
21.4%
21.38%
42.77%
11.03%
3.42%
9
20.13%
22.35%
42.48%
11.62%
3.42%
10
19.82%
22.47%
42.29%
12.27%
3.15%
11
19.83%
22.64%
42.47%
11.77%
3.3%
12
20.01%
22.57%
42.58%
11.62%
3.22%
There are no rows in this table
⁠
ss%
month
session_type
sessions percentage
6
71.6%
7
73.48%
8
74.75%
9
73.86%
10
73.29%
11
73.81%
12
74.16%
6
21.69%
7
20.32%
8
19.28%
9
20.2%
10
21.26%
11
20.46%
12
20.23%
6
6.71%
7
6.2%
8
5.97%
9
5.95%
10
5.46%
11
5.73%
12
5.6%
There are no rows in this table
⁠
OC
month
session_type
OC
6
8%
7
8%
8
8%
9
7%
10
7%
11
6%
12
7%
6
76%
7
77%
8
78%
9
78%
10
78%
11
79%
12
78%
6
16%
7
15%
8
14%
9
14%
10
15%
11
15%
12
15%
There are no rows in this table
⁠
Median Click Time
month
time_diff_slp_pd_click
time_diff_srp_pd_click
6
29.6
16.8
7
30.2
17.4
8
30.8
17.4
9
28.8
16.5
10
28.3
16.2
11
28.3
16
12
28.2
16
There are no rows in this table
⁠
⁠
Screenshot 2025-02-05 at 12.25.22 PM.png
⁠
⁠
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