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Fabric Program Tiers

(clear, modular, scalable — each service tier includes the AI layer as a standard feature)

Core Presence

Intro Blurb: Your foundation. We keep your brand alive, consistent, and engaging across every channel — with the clarity and efficiency of AI reporting built in.
What’s Included:
Social media management (content calendars, scheduling, publishing)
Creative content development (posts, visuals, short-form video)
AI-powered reporting dashboards (live performance tracking)
Community engagement and basic reputation monitoring
Monthly insights + recommendations (AI-backed, human-guided)
Ideal For: Brands that need consistency and visibility without the overhead of building an in-house team.

Growth Engine

Intro Blurb: Scale with precision. We combine data-driven targeting, creative campaigns, and always-on reputation monitoring to grow your audience and impact.
What’s Included:
Paid ad strategy & management (social + digital platforms)
AI-driven audience segmentation + targeting
Reputation AI monitoring (mentions, sentiment, alerts)
List growth campaigns (email + social integration)
Conversion-focused creative (ads, landing pages, copy)
Bi-weekly performance reports with trend analysis
Ideal For: Brands ready to move from “steady presence” to measurable growth in reach, reputation, and conversions.

3. Brand Overhaul

Intro Blurb: Big moves for big goals. Whether it’s reimagining your identity, launching a new product, or orchestrating multi-channel campaigns, we build both the story and the system to carry it.
What’s Included:
Brand development & storytelling (voice, visuals, positioning)
AI Hub Build (custom client workspace for knowledge, reporting, and content systems)
Full multi-channel campaign orchestration (social, ads, email, PR, influencer)
Advanced reputation management & monitoring
Creative production oversight (photo/video campaigns, launch assets)
Quarterly strategy sprints to adapt and refine direction
Ideal For: Brands seeking transformation — from legacy refreshes to new product launches — who want lasting impact and infrastructure.

Add-On Modules (Optional Enhancements)

(these can be bolted onto any tier, upsell-friendly)
AI Content Assistant — Trained on your brand voice to help your team draft posts, replies, and content.
Reputation Deep Dive — Full brand health audit with competitor benchmarking.
Campaign Sprint — Fast-track 6-week push for product launch, event, or tour.
Training & Workshops — Teach your team how to use AI + systems effectively.

Framing Across All Products

Every tier comes with AI systems included (not as “extra,” but baked in).
Partnership tone: You’re not a vendor, you’re the infrastructure + creativity arm.
Scalable design: Clients can move upward when their needs expand.
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