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SC Launch Plan Template
Launch Plan Template
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Launch Plan Template
Learning : Days 1 - 30
This stage is all about learning. Learning about Amperity, how we work, why we work and getting the 101 on how our product is differentiated.
Weeks 1 to 4 - Solutions Consulting Learning
WEEK 📆
TASK / MEETING ⊕
DESCRIPTION 📝
ITEMS ✅
OWNER 👩💻
STATUS ☑️
WEEK 📆
TASK / MEETING ⊕
DESCRIPTION 📝
ITEMS ✅
OWNER 👩💻
STATUS ☑️
Week #1
7
SC-Specific Setup
Key Slack Channels, Google Drive, ACME
Self/Buddy
In progress
Understand the Customer Data Challenge
Content, courses & blogs on the Customer Data Challenges & Customer Data landscape
Challenge Amperity Solves
Customer Centricity Playbook
How to Use Customer Lifetime Value
Using Customer Data Across the Enterprise
AmpU Course : Getting to Know Your Customers
AmpU Course : Retail 101
Self
Self/Buddy
In progress
AmpU Training Module : Product Overview
This is new (so let me know how it is) but you should be able to register & complete these online courses
AmpU Course : Short Overview
AmpU Course : Product Overview
Self
Not started
Review Initial Platform Intro and Demo Recordings
Review Demo Recordings
High-Level Platform Overview (new, no slides)
High-Level Platform Overview (legacy, with slides)
Quick 5 Min Demo (legacy)
Platform Intro Slides (L → R)
Self
Not started
Demo - High Level Overview
Intro “End-to-End” Demo Overview ⭐️
Setup time with Lili to walk thru end to end demo of full Amperity platform (60 - 90 mins)
Self/Buddy
Self/Matt
Not started
Add Notes & Questions to
Broken link
Add notes, thoughts & questions to this doc
Self/Buddy
Self/Matt
Not started
Weekly Review : Thoughts / Q&A
Gather questions and review with Matt and/or Lili
Self/Matt
Not started
Week #2
14
Weekly Plan : Connect With Matt
Discuss goals for the week & review the plan
Self/Matt
Self/Buddy
Not started
Review Demo Recordings
Review provided demo recordings
Review Initial Platform Intro and Demo Recordings
Self
Not started
Ingesting Data from Prospect’s
Sources
This is a very technical, but good background before connecting with Lili/Me on ingesting data
Docs Site - Data Sources
Docs Site - Integrating Data
Docs Site - Semantic Tags
Self
Not started
Demo - Deep Dive Sessions :
Sources ⭐️
Setup time with Lili to walk thru demo of Sources (30 - 60 mins)
Self/Buddy
Not started
Identity Resolution “Stitch” Blog Series
Read and understand parts 1-4
Part One : The Basics
Part Two: The Value of Identity Resolution
Part Three: Rules Based Identity Resolution
Part Four: Advanced Data Science Identity Resolution
Self
Not started
How
Stitch
Works
This is a very technical, but good background before connecting with Lili/Me on Stitch
AmpU Course : How Stitch Works
AmpU Course : Stitch & ML Pipeline
ID Whitepaper
Docs Site - How Stitch Works
ID Resolution for MGM
Self
Not started
Demo - Deep Dive Sessions :
Stitch ⭐️
Setup time with Lili to walk thru demo of Stitch (30 - 60 mins)
Self/Buddy
Not started
Accurate & Complete Profiles with
C360
This is a very technical, but good background before connecting with Lili/Me on C360
AmpU Course : Understanding Your Data
AmpU Course : Building a C360
Docs Site - C360
Docs Site - Attributes for Segments
360 Product Deep Dive Slides
Multi-360 Whitepaper
C360 Whitepaper
Self
Not started
Demo - Deep Dive Sessions :
C360 ⭐️
Setup time with Lili to walk thru demo of C360 (30 - 60 mins)
Self/Buddy
Not started
Demo - Deep Dive Sessions :
Sources → Stitch → C360 ⭐️
Setup time with Lili to walk thru demo of Sources to C360 (60 mins)
Self/Buddy
Not started
Review Demo Recordings
Review provided demo recordings
30 Min Demo (Marcos Pizza)
30 Min L->R Demo (Perry Ellis)
Retail Marketer Demo
60 Min Demo (old, but great detail on C360 & Databases)
Self
Not started
Shadow Meetings
Sit in on meetings with teammates (Goal: 2-3 meetings)
Self/Team
Not started
Practice Your 5-10 Minute Demo
Focused time practicing your first 5-10 min demo
Self
Not started
Weekly Review : Thoughts / Q&A
Gather questions and review with Matt and/or Lili
Self/Matt
Not started
Week #3
10
Weekly Plan : Connect With Matt
Discuss goals for the week & review the plan
Self/Matt
Not started
Review Demo Recordings
Review provided demo recordings
Review Demo Recordings
Self
Not started
Creating Queries & Segments
This is a very technical, but good background before connecting with Lili/Me on Stitch
IQ Whitepaper
AmpU Course : Intro to AmpIQ
AmpU Course : How to Talk About AmpIQ
AmpU Course : Common AmpIQ Use Cases
Docs Site - Build Queries
Docs Site - Audience Samples
Self
Not started
Demo - Deep Dive Sessions :
Queries/Segments ⭐️
Setup time with Lili to walk thru demo of Queries/Segments (30 mins)
Self/Buddy
Not started
How
Stitch
Works
This is a very technical, but good background before connecting with Lili/Me on Stitch
ID Whitepaper
Docs Site - How Stitch Works
ID Resolution for MGM
Self
Not started
Demo - Deep Dive Sessions :
Campaigns ⭐️
Setup time with Lili to walk thru demo of Campaigns (30 mins)
AmpU Course : Campaigns
Docs Site - Configure Campaigns
Docs Site - Campaign Destinations
Self/Buddy
Not started
Demo - Deep Dive Sessions :
C360 → Queries/Segments → Campaigns ⭐️
Setup time with Lili to walk thru demo of C360 to Campaigns (60 mins)
Self/Buddy
Not started
Shadow Meetings
Sit in on meetings with teammates (Goal: 2-3 meetings)
Self/Team
Not started
Practice Your 5-10 Minute Demo
Focused time practicing your first 5-10 min demo
Self
Not started
Weekly Review : Thoughts / Q&A
Gather questions and review with Matt and/or Lili
Self/Matt
Not started
Week #4
7
Weekly Plan : Connect With Matt
Discuss goals for the week & review the plan
Self/Matt
Not started
Review Initial Demo Recordings
Review provided demo recordings
Review Initial Platform Intro and Demo Recordings
Self
Not started
Demo - High Level Overview
Reminder “End-to-End” Demo Overview ⭐️
Setup time with Lili to walk thru demo of C360 to Campaigns (60 mins)
Self/Buddy
Not started
Shadow Meetings
Sit in on meetings with teammates (Goal: 2-3 meetings)
Self/Team
Not started
Practice Your 5-10 Minute Demo
Focused time practicing your first 5-10 min demo
Self
Not started
📈 Demo to Us! 📈
5-10 Minute End-to-End Demo
Sources → Stitch → C360 → Segments → Campaigns
Setup time with Lili & Matt to demo 5ish minutes end to end (30 mins)
Self/Buddy
Self/Matt
Not started
Phase #1 Review : Thoughts / Q&A
Gather feedback, questions and review with Matt
Self/Matt
Not started
👉 Next:
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