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Howdy, I'm Matt Woods.
Case studies & How I work
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Case studies & How I work

Peek at a few notable projects and what it's like to work with me on a product-led growth team.
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Case studies

I’ve grabbed examples of a few notable projects I worked through with my teams. These projects only feature a few key details, so treat them more like an appetizer than a full meal.
I’d be delighted to share more context or answer questions. Just
drop me a note.
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IG mobile app turnaround.png
Instagram mobile app turnaround
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Welcome doc onboarding
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Downgrade flow saves.png
Downgrade flow saves
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How I work

Take a closer look inside key rituals and templates I’ve used to collaborate with my teams.
Peers have asked me the most about
@Automatic research “on-tap”
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and I always advocate for
@Pre-meeting feedback via Dory & pulse
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as a best practice any team should try.
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Automatic research “on-tap”
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Pre-meeting feedback via Dory & pulse
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async experiment pitch.png
Two-way experiment pitching
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Quarterly retro
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Decision log
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Testimonials

What do teammates say it’s like to work with me?
sprout

Loves to grow (& teach others).

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CleanShot 2023-02-20 at 15.36.09@2x.png
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flash-bang

Full of ideas & energy.

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CleanShot 2023-02-20 at 15.36.36@2x.png
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handshake

Collaborative, but decisive.

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CleanShot 2023-02-20 at 15.35.20@2x.png
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Case studies
How I work
Testimonials
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