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The Ultimate List of Product Metrics
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View 2 of Product Metrics
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Bounce Rate
Conversion Rate
Landing Page Conversion Rate
Customer Acquisition Cost
CAC
Cost Per Acquisition
CPA
Channel Effectiveness
Traffic Source Distribution
Cost Per Click
CPC
Click-Through Rate
CTR
Time to Value
TTV
Onboarding Completion Rate
User Activation Rate
Trial-to-Paid Conversation Rate
First-Time User Conversion Rate
Product Qualified Leads
PQL
Product Qualified Accounts
Churn Rate
User Retention Rate
Cohort Retention Analysis
User Renewal Rate
Customer Lifetime
Customer Health Score
Product Adoption Rate
Average Revenue Per Account
ARPA
Customer Lifetime Value
CLV, LTV
Customer Profitability
Monthly Recurring Revenue
MRR
Annual Recurring Revenue
ARR
Expansion Revenue
Average Contract Value
ACV
Gross Margin
Net Revenue Churn
Net Revenue Retention
NRR
Virality
Customer Referral Rate
Referral Conversion Rate
Net Promoter Score
NPS
Daily Active Users
DAU
Monthly Active Users
MAU
Stickiness
User Satisfaction
CSAT
Session Length
Session Frequency
Feature Usage
Customer Effort Score
CES
Task Success Rate
User Feedback Score
Lead Time
TIme to Market
TTM
Cycle Time
Work In Progress
WIP
Throughput
Time to Learn
TTL
Work Item Age
Velocity
Bounce Rate
Abbreviation
Category
Acquisition
Description
The percentage of visitors who leave your website after viewing just one page. A high bounce rate may indicate issues with the landing page (e.g., messaging) or targeting.
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