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Product Discovery #1
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Understanding The Market and User Needs

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Research Result

Participant Profile
Size
Company
Total
1
Small to Large Organizations
Various industries (e.g., technology, healthcare, finance)
50
2
External and Internal Recruiters
Staffing agencies, large corporations, and small businesses
30
3
Mid-sized to Large Organizations
Various industries
20
4
Job Seekers
Various job seekers from different backgrounds and experiences.
50
5
Current Employees Hired through Various Methods
Diverse organizations
40
6
Startups and Small Businesses
Entrepreneurs from different industries
15
7
Large Corporations
Major industries such as manufacturing, technology, and finance
15
8
Industry Experts and Academics
Expert consultants, academia, and thought leaders
10
9
Organizations Using Hiring Platforms
Users of various hiring platforms
20
10
Users and Non-Users of Competing Platforms
Organizations using competing hiring platforms and those relying on traditional methods
25
11
Across Industries
Various industries (e.g., healthcare, technology, finance)
60
12
Across Different Regions or Countries
Participants from different geographic locations
40
13
Diverse Age Groups and Genders
Participants from various demographic backgrounds
50
14
Diverse Ethnic and Cultural Backgrounds
Participants from various ethnic and cultural groups
30
15
Legal and Compliance Professionals
Legal experts and compliance officers
10
There are no rows in this table
⁠

Initial Hypotheses 1: Businesses face challenges in finding and evaluating candidates, leading to inefficiencies and delays in the recruitment process.


Finding H1
Question H1
Conclusion Answer data collected in rate (%)
1
What specific challenges do businesses commonly encounter when sourcing and evaluating candidates?
Small Business: 75%
2
​
Medium-Sized Business: 60%
3
​
Large Business: 45%
4
​
​
There are no rows in this table
⁠

Initial Hypotheses 2: Current hiring tools and technologies do not fully meet the needs of businesses, leading to dissatisfaction and suboptimal results.

Finding H2
Question H2
Answer data collected
1
What are the limitations and shortcomings of existing hiring solutions?
Limited customization options
2
​
Lack of advanced candidate screening features
3
​
Difficulty in integrating with other HR systems
4
​
Limited reporting and analytics capabilities
5
​
Insufficient support for remote hiring
There are no rows in this table
⁠

Initial Hypotheses 3: There is a significant interest among businesses in adopting a new hiring platform that promises to streamline the recruitment process and reduce costs.

Finding H3
Question H3
Answer data collected
1
To what extent are businesses interested in adopting a new hiring platform?
Strong Interest: 80%
2
​
Moderate Interest: 15%
3
​
Low Interest: 5%
There are no rows in this table
⁠
User Needs Statement :
User
Needs
Insight
1
HR Managers and Recruiters
Efficient Candidate Screening
Advanced Candidate Search
Customizable Evaluation Criteria
HR professionals require tools that enable efficient screening of candidates to save time and reduce manual effort.
Advanced search capabilities are essential for identifying suitable candidates quickly.
Customization options for evaluation criteria are necessary to accommodate varying job requirements.
2
Hiring Managers
Streamlined Interview Scheduling
Collaboration and Feedback Tools
Access to Comprehensive Candidate Profiles
Hiring managers need tools that simplify the scheduling of interviews and facilitate collaboration among team members.
Efficient feedback mechanisms are crucial for timely decision-making.
Access to comprehensive candidate profiles helps hiring managers make informed choices.
3
Candidates
1. Clear Communication
Transparent Application Status
Easy Application Submission
Candidates value clear and timely communication from employers throughout the hiring process.
Transparency in application status (e.g., interview invitations, rejections) enhances the candidate experience.
An easy and intuitive application submission process improves candidate engagement.
4
Small Business Owners
Cost-Effective Solutions
User-Friendly Platform
Scalability
Small business owners seek cost-effective hiring solutions that fit their budget constraints.
A user-friendly platform is important for users with limited HR experience.
Scalability options are valuable to accommodate growth without significant disruptions.
5
Large Corporations
Integration Capabilities
Analytics and Reporting Features
Compliance and Data Security
Large corporations require hiring platforms that seamlessly integrate with existing HR systems and workflows.
Robust analytics and reporting features aid in decision-making and process optimization.
Compliance with data security and privacy regulations is paramount for large organizations.
There are no rows in this table
⁠
From data we able to get insight :
Recruitment Challenges and Pain Points:
Insight: A significant majority of businesses (75%) across different sizes and industries face challenges related to the time-consuming nature of candidate screening and evaluation. This indicates a pressing need for more efficient hiring solutions.
Current Hiring Tools and Technologies:
Insight: The limitations of existing hiring tools commonly include a lack of customization options, particularly in smaller businesses, which hinders their ability to tailor the recruitment process to their specific needs.
Interest and Demand:
Insight: A substantial percentage (80%) of businesses express strong interest in adopting a new hiring platform that promises to streamline recruitment processes and reduce costs. This high level of interest indicates a market demand for innovative solutions.

Challenge :
Develop an innovative and user-centric hiring platform that revolutionizes the recruitment process, providing businesses with a powerful tool to efficiently find, evaluate, and hire high-quality candidates while enhancing the candidate experience. The challenge is to create a platform that not only streamlines and simplifies every stage of recruitment but also offers advanced features and insights to meet the diverse needs of organizations, from small businesses to large enterprises, while ensuring compliance with data privacy and equal opportunity regulations. The solution should prioritize user-friendliness, customization, scalability, and integration capabilities to cater to the dynamic and evolving landscape of modern recruitment.


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