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Project Scope

Latina Chief + CAMI Studio
About CAMI Studio
Launched in 2021, CAMI Studio is an integrated marketing solution provider architected to design and operate cohesive brand ecosystems that scale impact and grow businesses. By combining digital and physical experience management, we help purpose-driven organizations achieve their mission and tell their story—effectively and efficiently.
With a core competency in helping companies tell their stories, connect with their customers, and drive business opportunities, we offer full-service communications programs. We continuously strive to ensure our clients' expectations are exceeded by doing what we say and delivering on our promises.
Our Solutions
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Digital + Omnichannel Management
Our approach combines traditional media relations and advertising with virtual and in-person events, social media, and digital channels. In addition to following the latest trends, we evaluate new platforms, technologies, and techniques and how these can be used to amplify company communications to the target audiences.
MarTech Stack Audit
The marketing technology landscape has more than 8,000 tools for frontline teams, so it's not surprising that people feel overwhelmed by the software designed to make their jobs easier. We can help your business grow by enabling you to invest in the right technologies and software. These will help your company operate, market, and sell to the right customers, all while enabling alignment between the teams.
Content Creation + Storytelling
Tell your story. With our help, you can package your company's stories and narratives for use across multiple internal and external channels. In addition to storyboarding and writing, our team of designers and videographers ensures the right message gets to the right audience in the right way.
Brand Strategy Development
The first phase is getting your brand strategy right and aligned with your business objectives. The second is developing all the tools you will need to communicate the brand, such as your logo, tagline, and website. Upon creation, all marketing communications activities are derived from the strategic plan and measured against its objectives.
Fractional Marketing Services
When you need expert marketing leadership and services to accelerate growth and improve profitability, but you’re not quite ready to hire a full-time Marketing Officer or your own marketing department, our unique arrangement is the most efficient, innovative, and cost-effective solution for you.
Hiring + Recruitment Support
Recruitment support is a key role for professional services, as new talent is essential for an organization to meet its goals and to succeed in a rapidly changing marketplace. We will support in advertising, sourcing candidates and screening for proper skills.

Project Summary
Hola Lizette,
Thanks for taking the time to review our proposal! We’ve looked over our notes regarding your design needs and have created a proposal for your project. We're committed to helping your brand stand out in a crowded market, against a sea of hungry competitors.
Latina Chief is looking to revamp its website. Our work in this area has demonstrated significant achievements in business growth and brand development helping our clients to garner lasting results. We hope to provide your company with similar success through our comprehensive services.
To make things simple for you, this proposal doubles as an executable contract. We've included all necessary terms of agreement at the end. As a new Marketing & Design Consultancy, we’re able to offer extremely competitive project rates without sacrificing quality. If you have any questions after reviewing this proposal, feel free to reach us at laura@cami.studio.
Scope of Work
We take a structured approach to graphic design. Our development process was created to ensure every project is delivered on-time and on-budget. The goal of a creative process in graphic design is to set clear milestones and deadlines ensuring timely delivery of the project. By its own nature, creativity is hard to harness into a predictable and linear set of stages, but it is extremely important to do so.
Below is the scope we are recommending for Latina Chief.
30 Day Web Sprint
Business leaders often times have the vision for the things they want to do, they simply never find the time. They can tell you exactly what they want their marketing operation to look like years from now, once new websites are built, CRMs are adopted, and collateral is developed. Those barriers serve as excuses for companies to stick with the status quo until they feel the cost of inaction years later as the competition begins to lap them.
If you’re looking to improve user engagement with your website and create a more powerful reflection of your brand, product, or service, it may be time to consider a website redesign project plan.
The decision to redesign a website should result in an enhanced user experience through updated information, improved site navigation, and more visually appealing design. That’s where we come in. CAMI Studio offers an impactful 30 Day Sprint to help you identify the core emotion at the heart of your brand, discover the traits that differentiate you from competitors, and tell a resonant brand story to win your customers’ loyalty.
Here’s what you can expect:
Initial Consultation
Client & Industry Discovery
Site Assessment
Content Inventory
Competitor Analysis
Website Design & Development
Wireframing
Mapping Customer Journeys
Re-Design Copy & Graphics
Development
Testing
Deployment & Optimization

All in 30 Days! Beyond any strategy sessions outlined in the proposal, one 30-minute call per 2 weeks is included in the scope of this agreement. These calls are not required or an integral part of the project process but are available to Your Home Detox if you so choose. Time spent on calls beyond this limit will be billed at an hourly rate.
Additional Project Scope
Branded Sales Deck
A sales deck is defined as a presentation, in slide format, that you can present or pitch to clients. Sales decks help prospects feel connected to your company, understand your product/services, get ‘wowed’ by your results, and ultimately end with a call to action. Remember your ABCs of sales… always be closing!
Bottom line, your pitch deck should give your prospects the big picture, in a concise manner. If you’re in need of a sales deck makeover, CAMI Studio can help to revamp your messaging and imagery to help you captivate your prospective clients and close more deals.

All of our packages include emergency consulting sessions for product launches, PR issues, etc.
Got any questions? Feel free to book some time with us!


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