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[TEMPLATE] Netflix business case

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Executive Summary

High-level overview of the business case for streaming.
Over the coming decades and across the world, Internet TV will replace linear TV. Apps will replace channels, remote controls will disappear, and screens will proliferate. As Internet TV grows from millions to billions, Netflix, HBO, and ESPN are leading the way.


Our DVD business is not sustainable and our customers want new ways of accessing content.


Investing in streaming and content will result in a 300% increase in revenue
Content acquisition will become highly competitive, so it’s important for Netflix to get a head start
Data download/upload times over the Internet are getting faster to the point where consumers can consume streaming video on their phones

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