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Weekly Business Reviews (1-2 Weeks)
Weekly Business Reviews Template
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Weekly Business Reviews Template

All the things we're doing to retain customers, increase spending depth and ensure compliance. 

1. NSM

filled-star
Target : NSM: Sep’25 → x% D28 RoAS (Return on Advertising Spend) @ $yK NR (Net Revenue)
Metric
Sep'25 Target
Sep (till now)
Link for daily tracking
Status
Update since we last met (Keep it succinct)
Metric 1
$23
$7.5
Comment →

Next Steps →

Metric 2
50%
43.03%
Comment →

Next Steps →

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<Add charts for better clarity>

2. Proxy Metrics

Theme(s)
Metric
Sep'25 Target
Sep Actual
Status
Comments on Status (One line)
Metric 1
$23
$7.5
Comment →

Next Steps →

Metric 2
50%
43.03%
Comments →

Next Steps →

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3. Insights



4. Feature Launches

New things we are building to impact metrics
Search
Theme
Tactic/ Experiment
OPD Link
Launch
Review needed?
Status
1
Action → Integrated Checkout (native) for CC/DC ​Goal → Increase Deposit Success Rate & Deposit Amount/day Cohort → All users
1
Action → Push withdrawals 1-level deeper in app flow ​Goal → Improve ARPU & Margins/Improve (Deposit-Withdrawals) Cohort → Cash users
⁠

5. Optimisations

Configs that we’re updating, improving, changing, etc. 
Search
Theme
Tactic/ Experiment
OPD Link
Launch
Review needed?
Status
1
Action → Launch Missions for Free users ​Goal → Improve engagement of free users and nudge them to convert Cohort → Free users
1
Action → Launch User Level LTO Offer for all LTO slots ​Goal → Improve Conversion % and Avg FTD Amount Cohort → Free users
⁠

6. Action Items

Search
Date of Meeting
Task
Latest Update
Due Date
DRI
Done
Pending decision? (P/)
Consulted
Aug 4, 2025
Action Item Task
In Progress
Sep 15, 2025
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