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Katie Griffen

Comparison Chart

Hints: You can click on blue text to view locations on google maps & click on photos to enlarge them!
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Screen Shot 2022-05-24 at 12.25.52 PM.png
Lamar #1 - Permanent Bulletin/Digital
County
Flint/Lansing
Direction
South / Right
Size
14' 0" x 48' 0"
Start Date
5/23/2022
End Date
6/19/2022
Duration
4 weeks
Rate
$2,425.00
Which Elite Location?
Mt Morris
Strengths
This board serves northbound traffic traveling from Detroit and Flinttowards Tri-Cities.
Column 12
View Map
Screen Shot 2022-05-25 at 4.24.19 PM.png
County
Saginaw
Direction
South East / Right
Size
10' 0" x 21' 0"
Start Date
5/23/2022
End Date
6/19/2022
Duration
4 weeks
Rate
$1,450.00
Which Elite Location?
Bay City
Strengths
This digital display is on Wilder Rd. facing south for traffic headed toward the Bay City Mall. This digital is 1 of 4 10'x21' digitals serving Bay City & Saginaw. It is located just north of the Independence Bridge.
Column 12
View Map
Screen Shot 2022-05-24 at 6.27.34 PM.png
Outfront Billboard #1
County
Mt Morris Twp
Direction
Southbound
Size
14'x48'
Start Date
6/13/2022
End Date
7/11/2022
Duration
4 Weeks
Rate
$3,500.00
Which Elite Location?
Mt Morris
Column 12
View Map
Screen Shot 2022-05-24 at 6.32.46 PM.png
Outfront Billboard #2
County
Saginaw
Direction
Northbound
Size
14'x48'
Start Date
6/13/2022
End Date
7/11/2022
Duration
4 Weeks
Rate
$3,200.00
Which Elite Location?
Bay City
Column 12
View Map
Screen Shot 2022-05-26 at 4.38.12 PM.png
Outfront #3
County
Saginaw
Direction
Northbound
Size
14'x48'
Duration
4 Weeks
Rate
$3,000.00
Which Elite Location?
Bay City
Column 12
View Map
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Map

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Alignment to goals:
Effective for building brand awareness & broadcasting campaign to as many people as possible while still complying to cannabis marketing protocol.
Meets customer needs:
Call to action by being close to store locations, it will target local audiences.

Billboard Design

Hints: You can click on blue text to view locations on google maps & click on photos to enlarge them!
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Mockup - ElitexBreeze.png
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Comparison Chart
Map
Billboard Design
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