How it feels to write a brief, take notes, spin out a memo, or your draft the next big feature idea?
What can I do to make my content - words, images, tables, charts - communicate well and look great?
How easy is it to catalogue, order, find, and share my team's work?
Can the tool collect, hold, reference, calculate, and order data to help me manage and glean insights from it?
Does the tool connect tables together and allow extraction and summaries in useful ways?
Am I able to calculate what I need to without manually counting and can I do things with this data?
Does this tool plug in to your existing workflows and/or able to create new ones? From native integrations, generic connectors like Zapier, and APIs.
Interface (UI / UX)
Does it feel good to use the tool - interaction, speed, look and feel? Am I comfortable sharing with my parents as much as my team and clients?
Do I feel like my team can co-create and communicate effectively in this tool? Includes live editing, comments, workflow management, centralization of data.
How much work can I
do? Templates to save time in creating, buttons for actions, triggers for running things on their own.
Does the service match the value in which we get?
Can I access the tool easily? Logins, platforms, apps.
Do I trust the business with my data? Uptime. Certifications.
Can I get help when I need it? Do they understand me and my problems?
Who else is making on this platform and how are we connected and inspired to make the best things?