Launching: [Name of product]
🌟 TL;DR
Provide a quick preview of the launch you’re announcing. Once you’ve filled in your brief, you can ask Coda AI to summarize the information in this space using the / command.
What's launching
Provide an overview of features/value props of upcoming product launch.
Who is the intended user/audience?
Notes on any personas, usage patterns, opportunity sizing go here.
Release date
One-line pitch
What’s the one-sentence elevator pitch? You can use the / command to ask Coda AI to generate something snappy for you.
Outreach plan
Are you going to proactively announce this? Or reactively manage inbound if users have questions? Both?
Why are we launching it?
Internal motivation can help you craft your external messaging; why are we launching this?
Primary channels
Where are you landing your launch message? Examples could be Press Release, Blog, Social Media, Sales Team, Support Team, etc.