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Process-Selling DM Workflow
DM Sorcery
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DM Sorcery

Setup

Theory

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Theory
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Assets

DM Sorcery Assets
Stage
Name
Purpose
Guide
Build
Created?
Stage 1 | Cold Lead → Initiated
1
Trojan Horse DM
A cold lead enters the “Initiated” stage once the first DM is sent. This DM primes the prospect to receive the VSL
Process-Selling DM APPLICATION | Notion
Open
Stage 2 | Initiated → Engaged
1
Trojan Horse Follow-Up Message
For prospect that don’t respond to initial message. Follow up with this message.
Process-Selling DM FUP Message Application | Notion
Open
Stage 3 | Engaged → Calendly’d
3
Native Evergreen VSL + Accompanying Text
Once someone agrees to learn the process, we can send over the VSL with it’s accompanying message
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Open
Engaged FUP Chain
Once the VSL is sent, someone will either reply or they won’t. If they don’t, use this follow up chain until they reply
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Open
Objection Handling Script
There are common objections that you can pre-plan responses to
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Open
Stage 4 | Calendly’d → Booked
2
Calendly Link & Accompanying Message
When prospect agrees to book then send the calendly link with accompanying message
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Open
Calendly’s FUP Chain
Once the calendly link is sent, someone will either book or they won’t. If they don’t, we need a hefty followup chain to re-engage them to get them to book a call.
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Open
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How to use Tracking System

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Tracking
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Troubleshooting

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Troubleshooting
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How to do Testing

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Open link
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