A no show is a supporter who has cancelled their donation before making their second payment.
The first payment is taken when you sign the supporter up.
The second payment is taken the month after.
Tips for ensuring low no show
Sign up the right people: Work the law of averages to sign up supporters who you can connect with who genuinely believe in the cause. 2 no's and go.
Make people feel good: Keep up to date with product knowledge by following social media channels and regularly reviewing the charity website for the most up to date information.
Their support starts today: Be direct and clear about what you asking for - £15 per month - the donation starts today.
Explain the long term nature of the donation: Long term donations allow the charity to budget and plan for the future with confidence. It's important to stress that we need ongoing support, and that we need their help for as long as they can manage.
Consolidate every supporter: The golden rule is to leave everyone better than we found them. Especially if this is someone we've just signed up.