Explore

MONTH 1 - OCTOBER

1. Access or Creation of New Accounts

Before our audits phase, we would like to see all existing accounts and softwares from the past that we can get data from and learn. If you do not have them, we will set them up.

• Old website

• Google Analytics (important for Website data)

• Google Search Console (important for SEO)

• Google My Business

• Social Media accounts: Instagram, Facebook, TikTok, YouTube

• Ad accounts: Google ads, Facebook Ads etc

2. Business Audit

• Market research (demographics, competition etc.)

• Competitive Branding & Website Audit

• Ads audit (keywords, targeting etc.)

• Internal audit (services, patient survey, insurances, prices, processes etc.)

• SEO audit

• Reviews audit

• And more

Example:

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https://docs.google.com/presentation/d/14J8xQNBxWlFsc7Acv_-A6FsUCEMit_F-z6thMp_TfGM/edit?usp=sharing⁠

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2. Setting Strategy, Plan, Goals for 6 Months

After our audits phase and knowing the reality and competition of your market, we will set a concrete strategy and goals to achieve

• Goals for Invisalign and NPs and exact funnels to achieve them (videos, ads, landing pages etc.)

• Goals for SEO within our 6 month period

• Goals for Social Media

etc.

3. Brand Identity Touchups / Adjustments

• If you are ok with exploring a new direction for your brand identity (logo, colors, fonts) after we audit your competitors’ brands and websites, we can do it free of charge.

Examples:

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https://drive.google.com/file/d/1fcwBRIClVXtgaHI0yxxue-yD7iXWuNcN/view?usp=sharing⁠

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https://drive.google.com/file/d/1cbJCoQaOSQraJ7hUjpccs-whHxt4jO_R/view?usp=sharing⁠

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This

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