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Sonoma Decision Matrix

Sonoma Decision Matrix
Key Factors
Sub-Factors
Cloverdale
Cotati
Healdsburg
Petaluma
Rohnert Park
Santa Rosa
Sebastopol
Sonoma
Windsor
County of Sonoma
Housing Element History
2
RHNA numbers (+1 or +2)
0
0
0
1
1
2
0
0
0
2
Low 5th cycle progress +1
1
1
0
0
0
1
1
1
1
​
Climate Risks
2
Wildfire +1/2
2
1
1
1
1
2
1
1
1
1
SLR/Flood risk +0/1/2
1
1
1
1
2
1
0
0
1
1
Equity Issues
4
Low income/susceptible to displacement +1
1
0
1
1
1
1
1
1
1
1
History of NIMBYism +1
1
0
1
1
0
1
0
1
1
1
Low percentage of housing is owner occupied +1
1
0
1
1
0
0
0
1
1
1
​
​
​
​
​
​
​
​
​
​
​
Communication and Engagement
2
Transparency and clear, plentiful engagement opportunities +0
1
1
2
1
1
0
1
1
1
0
Large coalition of advocates engaged +0
1
1
0
0
1
0
1
1
1
0
⁠
Does keeping the same points system for RHNA numbers for Sonoma make sense since the population/RHNA is less?
Factors to think about:
HE/RHNA Stats
Climate Risks
Equity Issues
Communication and Engagement so far

Points System (each bullet worth one point):
HE History
RHNA numbers
High RHNA numbers (3000+) +2
Medium RHNA numbers (1000+) +1
Low 5th cycle progress (<50%) +1
Climate Risks
Wildfire
Base level +1
Very High Fire Hazard Severity Zone (VHFHSZ) +2
Sea level rise/flood risk
SLR +2
Minimal/Minor - 0
Moderate/Major +1
Severe/Extreme +2
⁠
https://floodfactor.com/
⁠
⁠
⁠
https://riskfinder.climatecentral.org/place/hercules.ca.us?comparisonType=place&forecastType=NOAA2017_int_p50&level=10&unit=ft&zillowPlaceType=place
⁠
⁠
Equity Issues
High low-wage jobs to housing fit ratio or UC displacement index +1
History of NIMBYism +1
High percentage of housing is owner occupied (above 65% +1, below 65% -0)
⁠
https://www.census.gov/quickfacts/fact/table/sonomacitycalifornia,sonomacountycalifornia/HSG650219
⁠
⁠
Communication + Engagement
Transparency and clear, plentiful engagement opportunities 0, +5 clear/have a timeline but not plentiful
How many meetings have they already had? Do they have a dedicated website and clear way to reach out?
Large coalition of advocates engaged 0
Are there other advocates engaged in this city who we could work with or mobilize?

Points justification system
Below 5 - Low engagement
5-6 - Medium engagement
7-10 High engagement
Sonoma Engagement Strategy
Engagement Level
Action
Low Engagement
Track meetings in Asana
Send Housing Policy Recommendations Letter when appropriate
Medium Engagement
Track all meetings in Asana
Send Policy Recommendations Letter when appropriate
Attend meetings and provide public comment
High Engagement
Track all meetings in Asana
Create/work with community advocate base
Review draft plans and provide public comment
Attend all meetings
Create action alerts for upcoming meetings/surveys
Send Housing Policy Recommendations Letter
Meet with city staff to share our priorities
Partners: enviro partners
Develop individual campaign plan
​
​
​
​
There are no rows in this table
⁠
Housing Element strategy
Sonoma County: survey
heavy touch
Healdsburg: site analysis ongoing until April
Survey
High fire risk
heavy touch
Sebastopol
No survey
Workshop - very basic
light touch
Sonoma
Community survey
⁠
https://sonoma.abalancingact.com/city-of-sonoma-housing-test
⁠
⁠
Should we take it?
January - April 2022, Prepare initial Housing Element Analysis
May/June 2022, Community Open House
medium touch
Windsor
Last meeting in November
April: planning commission meeting
light touch
Cloverdale
Not a lot of info
Contact from city - more community advocacy in few weeks
Working with 4Leaf
High fire risk
heavy touch
Petaluma
GP update
Not much on housing element
End of 2021 community engagement efforts
Post community letters on the website
City Council Visioning Materials/ guiding principles today
light touch
follow-up with potential partners
Santa Rosa
survey
Community alternatives discussions
medium/heavy touch
Rohnert Park
CEQA scoping
Not a lot of community engagement thus far, or a lot of info about timeline
medium/heavy touch
touch base with Gen H, and re-assess with more information
Cotati
light touch

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