Skip to content
Matt Schwartz
Observed no use cases of this occurring since launch.
Nick to research first - then we can prioritize a solution.
Kyle HumphriesCustomer subscription expectations: Marketing LP + PDP communication alignment, measured iteration to follow as neededCustomer-driven paths to cancel with downsell — cancellation w/ winbackExpectations & support in customer lifecycle: order preview emailsMaximizing yield, supporting subscription expectations: one-off purchasesConfirm whether we know LP vs Shopify conversion at the customer level - KyleConfirm ETA for aligned language launching across all Unbounce landing pages - Kyle
Matt Schwartz
10/31/24 Meeting
October 31 Meeting Topics
Name
Topic
Notes
Resolution/Action
Resolved?
Shayna Lans
2 tracking links for 5 supplements
Had Nick scope this project and it’s non-trivial work, that may have dependencies on OKC.
Recommend to deprioritize adding the tracking link to the email.
Shayna Lans
Pre-formatted cancellation link
Why doesn’t it work when I click it?
Will only work if the customer’s browser (desktop/mobile) has mail-to links set up. Checked with legal when we built this and this is still compliant.
Shayna Lans
Tracking # of orders in Gorgias
Is it from 2nd order or not only.
Context:
Focus: Ensure we address priority customer needs
Next steps:
Shayna Lans
Refreshing post cancellation survey
Do we want to bifurcate membership from supplement subscribers and collect more information on specific supplements customers have included in their plans?
has a ticket for us to add cancelation event to Klaviyo. Will prioritize post-BFCM.
@Matt Schwartz
Once this is added then we can relaunch the survey.
Failed Payment Report
Open Q - does your team have everything you need to kickoff outreach?
@Shayna Lans
There are no rows in this table
Want to print your doc?
This is not the way.
This is not the way.
Try clicking the ··· in the right corner or using a keyboard shortcut (
CtrlP
) instead.