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10/26 Meeting

View 7 of View 2 of Topics 12

View 7 of View 2 of Topics 12

Name

Topic

Notes

Resolution/Action

Resolved?

Cancellation Survey

I would love feedback from Product on the Cancelation survey that I and

@Garret Ma

⁠

put together. We intend on providing a link to this in the final email we send to a member in the cancellation flow, where we confirm their membership has been canceled. Thoughts?

https://7l0ruix17zb.typeform.com/to/BbN7gVCT

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Roadmap update to focus on Q4 active member growth

Roadmap updates:

Growth optimizations-- referral marketing, Shopify store conversion optimizations, and CVR optimizations for mobile are prioritized and underway. We're shipping these updates via multiple launches from now - Nov 10th. Matt is sharing details and timing of each launch + tracking impact

#product-analytics

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Growth initiatives-- this refers to more impactful growth initiatives that we'll align on driving with marketing in Q4. We'll have 2 engineers fully dedicated to this track in starting ~mid-November. While we have ideas, this needs ideation/planning/alignment with marketing, which we'll tackle together IRL Monday afternoon

Impact to Q4/Q1 roadmap:

Tally 2.0 (upgraded action plans and navigation, launching Nov 15) will be built in parallel to Growth optimizations -- no change

Product unbundling (launching ~Jan) will be built in parallel to Growth initiatives -- no change

Future growth opportunities (ie. Amplify study, insightful aging AI POC, wearables, future supplement planning) -- no change

Restore supplements -- product/tech/design work is paused -- no impact to timeline yet

@Garret

⁠

let's TB at weekly sync

Research hub -- product/tech/design work is paused --

@Trinna Cuellar

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Not on Roadmap:

Tally Explorer

Restore supplements timing implications

⁠

@Garret Ma

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is the blocker — need a decision on capsule color. He will have a better understanding by the end of next week.

70% confident on the end of Feb, if not March.

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@Garret Ma

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will follow up by end of next week.

Replacement Test Variant on Shopify

[Time permitting]

Would it be possible to create a new variant for the Single TallyAge Test Kit product on Shopify for Replacement Tests?

This would simplify and improve reporting, which would also help Jill as she builds + updates the financial model. Right now, the process to track and account for replacement tests correctly is very manual, requiring the use of multiple Shopify reports

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@Matt Schwartz

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to talk to Nick about setting this up on Shopify as a Product Variant - test store.

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@Brandon Smith

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to make sure

Where we offer the cheapest supplement

What ingredients in our supplements do we offer the most competitively priced supplements for.

Amplify - $59/Mo subscription - Urolithin A 250mg, Glycine 1G, Berberine 600mg

Mitopure - Urolithin A 500mg - $100/Mo subscription ($125 standalone)

CodeAge - Urolithin A 500mg - $85/Mo subscription ($99 standalone) **this supplement also contains 150mg Resveratrol, 103mg Betaine Anhydrous, 60mg CoQ10 per dose

Thorne - Glycine 1G - $26 for 125 doses

Thorne - Berberine 500mg - $38 for 60 doses

Telling OKC about unbundling

End of next week, we will kick off convos w/ OKC.

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