Module 1 Discussion Questions/Prompts

1. How can non-profit organizations leverage social media platforms to effectively communicate their mission and goals to a wider audience?

2. In what ways can social media help non-profits build and maintain meaningful relationships with their supporters and donors?

3. What ethical considerations should non-profit administrators keep in mind when crafting social media content and engagement strategies?

4. Share an example of a non-profit organization that has successfully used a creative social media campaign to raise awareness about a social issue. What were the key factors contributing to its success?

5. Discuss the challenges non-profits might face when trying to balance authenticity and professionalism in their social media presence.

6. How can non-profit administrators measure the impact of their social media efforts beyond metrics like likes and shares? What alternative metrics might be more meaningful?

7. Explore the potential risks and benefits of using influencer partnerships to promote non-profit causes on social media platforms.

8. How should non-profits tailor their social media strategies to different platforms (e.g., Facebook, Twitter, Instagram, LinkedIn) based on their target audience and communication goals?

9. Analyze a recent social media crisis faced by a non-profit organization. What could they have done differently to mitigate the negative impact and manage the situation more effectively?

10. Discuss the role of storytelling in non-profit social media strategies. How can compelling narratives drive engagement and support?

11. Non-profits often have limited resources. How can administrators prioritize their social media efforts and maximize their impact within these constraints?

12. Consider the concept of "slacktivism" or "clicktivism" – the tendency for people to engage in social or political causes primarily through online actions. How can non-profits encourage more meaningful engagement beyond superficial online interactions?

13. Explore the potential for user-generated content in non-profit social media campaigns. How can organizations inspire their supporters to create and share content that aligns with the cause?

14. Privacy and data security are crucial concerns in the digital age. How can non-profit organizations protect the privacy of their supporters while still using social media effectively?

15. Analyze the role of visuals (images, videos, infographics) in conveying non-profit messages on social media. How can visual content enhance engagement and understanding?

16. Non-profits often operate in sensitive areas like social justice, health, and poverty. How can administrators navigate discussions on these topics while maintaining a respectful and inclusive online community?

17. Share examples of successful real-time engagement by non-profits on social media during significant events or trends. What strategies allowed these organizations to respond quickly and meaningfully?

18. How can non-profit administrators foster a sense of community and active participation among their social media followers, turning them into advocates for the cause?

19. Discuss the concept of algorithmic bias and its potential impact on non-profit social media strategies. How can administrators ensure fair and equitable visibility for their content?

20. Reflect on the evolving nature of social media platforms and trends. How should non-profit organizations adapt their strategies to stay relevant and effective in a rapidly changing digital landscape?

Want to print your doc?
This is not the way.

Try clicking the ⋯ next to your doc name or using a keyboard shortcut (

CtrlP

) instead.