PROFIT LAB

Day 4: Introduction Creation
Day 4: Introduction Creation

Lesson Overview

How to Make a Powerful Introduction

Scripting Out Your Intro

Picking Your Music Of Choice

Today we help you understand how to write the perfect introduction script to your show hitting all of the important beliefs that you need to bring in your perfect listener.

We also show you how to select the music for your show.

How Long Should This Lesson Take?

Writing the outline for your scripts will take between 30minutes to a few hours. Recording the intro and outro can be done in less than 10 minutes. Remember to focus on taking action not on perfecting your introduction.

Homework Assignment...

Create Your Intro & Outro Scripts

Record Your Intro & Outro

Select Your Podcast Music

#TLDL - Too Long Didn't Listen

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Selecting your music behind the introduction should be powerful & dramatic to change peoples state. Your intro should be a 30-60 second story taking people through why they should be following along with your podcast:

Backstory: Story of where you come from

Journey: The journey you are on with your show

Result: What result you're trying to get to for you and your listeners

Topic: What the podcast is about that's going to grab people's attention

Achievement: Long-term goal & reward You're looking to achieve

FAST TRACK LESSON

1. Creating Your Official Introduction & The Power of a Great Intro

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2. The Steps to Creating Your Introduction

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3. Examples of Podcast Intros

Steve Larsen - Sales Funnel Radio

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Russell Brunson - Marketing Secrets

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Russell Brunson - Funnel Hacker TV

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Download The Day 4 Worksheet⁠

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Buy Your Music > Shutterstock⁠

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Buy Your Music > Pond5⁠

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Free Music > YouTube⁠

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The WHO not the HOW

Overwhelmed with the thought of editing your trailer/intro/outro? Don't know where to start when it come to creating cover artwork? Can't imagine editing 8 launch episodes before you launch?

We've been there, and learned our lesson.

We firmly believe in the WHO not the HOW. Please refer to the Additional Packages in the section above if you'd like to outsource work to our professional and trusted team members.

Personally speaking, it takes less time for a professional to edit our podcast episodes or create graphics than it would for us to figure out how to do it...plus I know if I hire a professional it will come out better. Also the time I spent figuring it all out, could be spent making $$ doing what I'm good at. Time is money so we always outsource when we can. It's the secret to scaling.

We've created some additional packages that will help you take some work off your plate as you go through the program! See below.

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Package 1: Done For You: Podcast Cover Art, Publicity Sheet, and Professionally Edited and Mixed Intro, Outro, Trailer Episode, + Music ⁠

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Package 2: 8 Launch Week Episodes + 3 months of editing (20 total episodes)⁠

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At any time you can refer to the Black Book (in the Resource Section under "Other Guides" to find more of our team members and partners we love and trust. It's basically access to our personal rolodex!

DEEP DIVE IMMERSION

1. Creating The Perfect Show Introduction (Live Coaching Call)

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Deep Dive Immersion Time Stamps

0:03:17 Call begins

0:03:30 Discussion about the action you need to be taking & being accountable

0:15:16 Discussion about your outline of the Epiphany Bridge Format, completing your Intro & Outro Script and recording your Intro & Outro

0:28:35 Talking about how to create your radio/podcast persona & how to grow into that character & how to map out your own Hollywood podcast tour & we’re going to outline and structure the trailer episodes.

0:34:38 Pick Your Music

0:35:45 Question about the Epiphany Bridge Script & ‘your wall’

0:42:49 Discussion about the conflict, achievement, backstory & internal feelings

0:50:15 Outro recording: Start with genuine gratitude & add a call to action & reward

0:59:30 Intros worth listening to:

-Sales Funnel Radio by Steve Larson

-Marketing Secrets by Russell Brunson

-Secret MLM Hacks by Steve Larson

1:03:06 -----Q&A Starts-----

1:07:17 Not sure if my theme is connected with my backstory?

1:09:22 Not sure if my 4 W’s connect with my story? Struggling with my ‘where’

1:14:34 Need help with a call to action

1:22:30 Discussion about your ‘who’

1:41:10 Call ends

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Day 4: Introduction CreationDay 4: Introduction Creation