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RaaS - Pitching & Pricing

❓What is ‘Raas’?

Recruitment-as-a-Service is a client engagement model built around recurring service charges either with/without per-placement fees.

RaaS projects typically resemble ‘mini RPO’ models, where the recruiter does more of the recruitment process and delivers multiple hires as a semi/entirely outsourced function.

Projects can include dedicated access to a recruitment resource/personnel, or simply re-worked commercials.

⬆️ What are the benefits for clients?

Clients usually benefit from:

Reduced overall cost (vs contingent hiring or FTE)

Staggered payment schedule

More streamlined communications with recruiter

Cadence / review call

Slack channel (+ multiple stakeholders)

Coda / Notion / Trello / Monday

Value-add service additions

Employer brand support

Talent mapping / benchmarking

Recruitment process engineering

Custom promotional campaigns / ad spend

Recruitment process advisory

Increased screening / assessment

Background checks / references

Reporting / pipeline updates

Enhanced commercial terms

Exclusive candidates

Improved placement guarantees

What are the benefits for agencies?

Agencies get:

Predictable monthly income

Guaranteed job orders / placement opportunities

Closer collaboration / client commitment

Timebound urgency / clear deadlines

💰 How does pricing work?

Pricing is usually structured around:

Recurring monthly fee (or ‘management’ fee)

Rolling monthly or fixed term (e.g. 3-6 months)

(Client option to terminate on X days’ notice, e.g. 30)

Per-placement fee

Fixed fee (per hire - e.g. $15,000)

Fixed fee (based on salary bands / role types, agreed as Schedule/Appendix)

Declining Fee (based on volume of hires, e.g. hires 1-3x =15%, 3-10x 12.5%, 11+ 10%)

% of salary (e.g. traditional contingent model)

📈 When should you pitch RaaS?

RaaS works best when:

Client has:

limited recruitment resources

multiple hires to make

accelerated hiring time-frames

Client is cost sensitive and keen to reduce per-hire fees

Agency can leverage delivery/cost efficiencies by bundling hiring into single project/campaign

✅ How should you pitch it?

Conduct detailed discovery / diagnostic first

Stakeholders

Resources

Pain points / challenges / constraints

Time-scales

Full hiring scope - roles & salaries

Cost of existing / alternate solutions (including internal)

(If a fit...)

Nail positioning & sell as ‘perfect talent partner’ for hiring requirements

‘Play back’ client challenges and target outcomes

Present RaaS solution

Cost savings vs contingent

Operational efficiencies

Summarised outcomes (visualise client success)

Leverage social proof & case studies (where possible)

⚠️ What should you avoid?

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