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The Complete BIGVU Marketing Brief
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The Complete BIGVU Marketing Brief

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BIGVU Messaging

Personality & Tone :

Human & Authentic

We speak our audience’s language: simple, without marketing jargon and technical terms

We are sympathetic to their struggle:

Time-consuming video creation and editing
Not knowing what to say or spending time researching what to speak about
Looking natural when speaking on camera

We understand their goals:

Professional approval from their peers: For the network and referral effect
Grow and monetize their personal brand: looking for new ways to create something bigger and to think ‘out of the box’
To be perceived as an expert and trustworthy: to gain people's trust to feel confident as an expert.
Find new clients and new niches: The market is changing. Video is a way to do something new for yourself or your business

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