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Campaigns: Hair Play

January 2022 Overview

Campaign: Hair Play - Winter 2022

January 1 - January 31

Day Key

Monday: Press Play Mondays (music playlist that you want to hear at the salon)
Tuesday: Blog Content
Wednesday: RESERVED FOR AD SPACE/CROSS BRANDING
Thursday: Thirst Traps Thursdays - hair tips/hair care related content
Friday: RESERVED FOR AD SPACE/CROSS BRANDING
Saturday: Saturday night hair looks
Sunday: Shop Owner Tips

January’s Promotions

Book Now for service: ________________
Introduction to the Honey product line
Tutorials on 3 step process

Week 1: Jan 1 - 8

Social Media Posts:
Saturday, Jan 1: - Happy New Year,
Sunday, Jan 2: - Shop Owner Tips
Monday, Jan 3: Press Play,
Tuesday, Jan 4: Blog Content
Wednesday, Jan 5: New Year/New You: CROSS BRANDING
Thursday, Jan 6: Thirst Traps
Friday, Jan 7: CROSS BRANDING
Saturday, Jan 8: Saturday night hair looks

Blog Posts:
TBD

Week 2 : Jan 9 - 15

Social Media Posts:
Sunday 1/9/22 - Shop Owner Tips
Monday 1/10/22 - Press Play,
National Clean Your Desk Day
⁠
(/salon/shop station)
Tuesday 1/11/22 - Blog Content
Wednesday 1/12/22 - CROSS BRANDING
Thursday 1/13/22 - Thirst Traps
Friday 1/14/22 - CROSS BRANDING
Saturday 1/15/22 - Saturday night hair looks

Blog Posts:
Topic 1

Week 3 : Jan 16 - 22

Social Media Posts:
Sunday 1/16/22 - Shop Owner Tips
Monday 1/17/22 - Press Play
Tuesday 1/18/22 - Blog Content
Wednesday 1/19/22 - CROSS BRANDING
Thursday 1/20/22 - Thirst Traps
Friday 1/21/22 CROSS BRANDING
Saturday 1/22/22 - Saturday night hair looks

Blog Posts:
Topic 1

Week 4 : Jan 23 - 29

Social Media Posts:
Sunday 1/23/22 - Shop Owner Tips
Monday 1/24/22 - Press Play
Tuesday 1/25/22 - Blog Content
Wednesday 1/26/22 - CROSS BRANDING
Thursday /27/22 - Thirst Traps
Friday 1/28/22 - CROSS BRANDING
Saturday 1/29/22 - Saturday night hair looks

Blog Posts:
Topic 1

Week 5 : Jan 30 - 31

Social Media Posts:
Sunday, Jan 30 - Shop Owner Tips
Monday, Jan 31 - Press Play

Blog Posts:
Topic 1

Keywords/Hashtags

New, New Year, New Start
#new #newyear #newstart

Content Outline: What I Need From You

File Requirements: Photo’s should be in jpeg, jpg or png file format. Videos should be mp4, wmv, or mov file format. Any content containing text should be sent in a word document (file type: DOC).

Week 1

Task: Add 5 - 10 songs to your Spotify Playlist (any songs that you choose)
Your Spotify Link is: TBA
What is the name of your playlist? _____________________________________________
What genre of music does your playlist consist of? ______________________________________
Give a brief description of your playlist (1-3 sentences) ________________________________________
Due: Thursday, January 6, 2022

Week 2

Task: Stage the bus for a valentines day themed promotion (of your choice). Take 5 - 10 picture and 2 - 3 videos.
Due: Tuesday, January 11, 2022
Upload Link: ____

Week 3

Task: Stage the bus for a children related events. Select 3 themes (one boy, one girl, one gender fluid) Take 5 - 10 pictures and 2 - 3 videos for each theme.
Due: Tuesday, January 18, 2022
Upload Link: ____

Week 4

no items

Week 5

no items










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