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Campaigns: Food & Spa
January 2022 Overview
January 2022 Overview
Campaign: Food & Spa - Winter 2022
January 1 - January 31
Day Key
Monday: Motivational Mondays (Women Empowerment quotes)
Tuesday: Turn up Tuesday’s (your music playlist - music to relax, turn up to, chill etc.)
Wednesday: Blog Post
Thursday: RESERVED FOR AD SPACE/CROSS BRANDING
Friday: Foodie Fridays (food & drink suggestions/recipes, food and drink pairing ideas)
Saturday: Sexy Saturdays (couples related material)
Sunday: RESERVED FOR AD SPACE/CROSS BRANDING
January’s Promotions
Week 1: Jan 1 - 8
Social Media Posts:
Blog Posts:
Week 2 : Jan 9 - 15
Social Media Posts:
Blog Posts:
Week 3 : Jan 16 - 22
Social Media Posts:
Blog Posts:
Week 4 : Jan 23 - 29
Social Media Posts:
Blog Posts:
Week 5 : Jan 30 - 31
Social Media Posts:
Blog Posts:
Keywords/Hashtags
New, New Year, New Start
#new #newyear #newstart
Content Outline: What I Need From You
File Requirements: Photo’s should be in jpeg, jpg or png file format. Videos should be mp4, wmv, or mov file format. Any content containing text should be sent in a word document format.
Week 1
Task: Add 5 - 10 songs to your Spotify Playlist (any songs that you choose)
Your Spotify Link is: TBA
What is the name of your playlist? _____________________________________________
What genre of music does your playlist consist of? ______________________________________
Give a brief description of your playlist (1-3 sentences) ________________________________________
Due: Thursday, January 6, 2022
Task: Create a apricot inspired drink for , . Type out your recipe, take 5 -10 photos and 1 video.
Due: Thursday, January 6, 2022
Upload Link: ______
Week 2
Task: Do a hot food challenge with someone OR partner w/ Smiley to create a temporary menu item that is available for a limited time (the remaining of the month) that is hot & spicy for
Due: Tuesday, January 13, 2022
Upload Link: ____
Task: Recreate your favorite pie recipe OR find a local bakery that is interested in doing cross promotions for . This can be done by offering to carry/offer their product for the remaining of the month and in return they would refer business to F&S during the remaining of the month. Each time a referral books F&S would purchase a pie from the bakery.
Due: Tuesday, January 13, 2022
Upload Link: ____
Week 3
Task: Stage the loft for a valentines day themed promotion . Create 2 scenarios. 1 where it is a couples valentines day retreat and the 2nd should consist of a friends valentines day hangout. Take 5 - 10 pictures of each scenario (total of 10-20 pictures) and 2 - 3 videos (total of 4-6 videos - videos can be visuals only and does not need to include audio. videos should be at least 30 seconds long but shouldn’t exceed 20 minutes).
Due: Tuesday, January 13, 2022
Upload Link: ____
Week 4
no items
Week 5
no items
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