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Narada: Product Market Fit
Segment Narada's audience with Narada Personas
These are the personas that we are also tracking with our Trello board
Once we have survey data, we can segment our audience. Here, we should segment the audience and responses to our user personas based on the what we know about the users.
The core principle here is to deliberately not serve all users: We are initially looking to find out niche market to grow Narada and then expand.
The Narada product/market fit engine massively optimizes for a product that a small number of people really love.
A. Define personas
This is the current list of personas that we finalized on 3/15/2024 and set up in Trello.
Persona
🌻 Small/ Med Fund Firm Manager
🪑 Startup Tech Founder (Sales Hat)
✋ Tech Sales- BDR
🚧 Tech Sales- Account Manager
Real Estate Broker
🤑 Tech Sales- VP/ Director of Sales
Attorney/ Small-Med legal firm
🧗 HR Recruiter
Gig/ Concierge Service
Non Profit Manager
⚙️ Accounts Receivable (Braxton)
🥼 Cyber Security Manager/ Analyst
Healthcare Practice (not corp)
There are no rows in this table
B. Assign personas
Next, assign a persona to each survey response. When searching for product/market fit, most startups try to change the product. It is actually much more efficient to first try and change the market. We have created several personas to test our product market fit.
We can manipulate the Narada persona data below to align it with our current assumptions. (Pro-tip:
by job title to make assigning personas faster.). This will allow us to look at overall PMF or PMF within a specific personaExpand to assign personas to responses
👉 Next:
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