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Engagement value: $100,000
Leadership Sign Off:
@Ced Funches
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SOW (est)
Services Schooold Advanced Technologies Inc. to provide
Cost (Est)
Completed
1
Stakeholder analysis and research, Stakeholder meetings
Zoom or (1) in-person meetings available
Research will be conducted with https://delighted.com
Loom videos recorded for client
(1) Brainstorming/Design Sprints to increase collaboration
$3,000.00
2
Branding, Communications, and Outreach Plan
Guides your communications: Your brand voice should be the guiding light for all your communication channels, from website copy to social media posts. We'll ensure consistency and clarity across every marketing touchpoint.
Brand strategy: We'll work with you to define your brand's core values, mission, and target audience.
$25,000.00
3
Strategic Outreach
Find key influencers: We'll connect you with individuals and organizations who can amplify your brand message and reach new audiences.
Builds strategic partnerships: We'll help you forge mutually beneficial partnerships that expand your reach and enhance your brand's credibility.
Engages your community: We'll create opportunities for you to interact with your audience, build trust, and generate positive word-of-mouth.
$5,000.00
4
Website Design and Development
Visually stunning: We'll create a website that reflects your brand identity and resonates with your target audience.
User-friendly: We'll prioritize intuitive navigation and user experience to ensure visitors can easily find what they're looking for.
Optimized for performance: We'll build your website with speed and scalability in mind, ensuring it can handle growing traffic and deliver a seamless experience.
Mobile-responsive: In today's mobile-first world, your website must look and function flawlessly on all devices.

$40,000.00
5
Branding Development + Production
Brand strategy: We'll work with you to define your brand's core values, mission, and target audience. Digital Styleguides provided.
Logo design: We'll create a unique and memorable logo that embodies your brand essence + works within your college brand guidelines (flexibility)
Visual identity: We'll develop a comprehensive visual identity system, including fonts, colors, and imagery. Messenger bags, swag etc.
Messaging and storytelling: We'll craft compelling brand messaging that connects with your audience on an emotional level.
$15,000.00
6
Testing and GTM
Before you go live, it's crucial to ensure everything is running smoothly. We'll conduct thorough testing of your website and marketing campaigns to identify and resolve any potential issues. Our testing services include:
Website testing: We'll test your website for functionality, usability, and cross-browser compatibility.
Marketing campaign testing: We'll test your marketing campaigns to ensure they are reaching the right audience and delivering the desired results.
SEO optimization: We'll optimize your website and content for search engines to improve organic visibility.

$6,000.00
7
Team Support, Data
Ongoing website maintenance: We'll keep your website up-to-date and secure.
Marketing campaign management: We'll monitor and optimize your marketing campaigns to ensure they continue to deliver results. NPS scores and reccomendation up to 3 mos. after launch.
Data analysis and reporting: We'll provide you with regular reports on your website and marketing campaign performance.

$6,000.00
8
From [Client] RFP "Project will begin no later than February 2024. The anticipated budget for the project is $100,000 for one year including expenses, with a potential second-year extension of $40,000."
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There are no rows in this table
$100,000.00
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PROJECT BREAKDOWN

Our approach to this project will be collaborative, data-driven, and focused on achieving measurable results. We will build a strong partnership with the NNSC team to understand your unique needs and challenges. Our process will involve:
Discovery & Research: Conduct a comprehensive stakeholder analysis and market research to gain deep insights into NNSC's current positioning and how it's perceived by different audiences. Insights shared with client.
Strategic Planning: Developing a clear and actionable communications plan that aligns with NNSC's strategic goals and messaging priorities.
Brainstorming Sprints: We spend 1 week working with the team on identifying all the unexplored possibilities and synthesizing that into attainable goals on a roadmap
Brand Development: Refining NNSC's mission, vision, and brand identity to create a consistent and impactful voice across all communications channels.
Website Redesign: Creating a user-friendly and visually engaging website that serves as the hub for NNSC's online presence, showcases its work, and provides valuable resources for the field.
Content Creation: Developing compelling content (website copy, press materials, social media post templates, etc.) that resonates with target audiences and effectively communicates NNSC's value proposition.
Measurement & Evaluation: Continuously monitoring and measuring the effectiveness of our efforts and making adjustments as needed to ensure optimal performance.
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SOW (est)
PROJECT BREAKDOWN
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