Account Size Churn Data

% Chance a new customer stays a year (April 2022)

% Chance a new customer stays a year (April 2022)

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% Chance a new customer stays a month (April 2022)

% Chance a new customer stays a month (April 2022)

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This chart shows that there will most likely be a constant correlation between account size and short & long term churn rate. In the past year, the data has seen almost no change.

Or you should just say that the best retention will always be the bigger accounts:

From these two data sets, the accounts that have the best retention are large teams, small teams, medium teams, tiny teams, and solos respectively.

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