Well, it’s Day 7, our final email with the 30-day plan to grow your freelance business.
We’ve covered a lot so far.
In our previous emails we discussed:
Generating leads, nurturing them, and turning them into clients Leveraging different marketing channels to target your clients Building a Portfolio focused on client-conversions Onboarding your first recurring client
Since our previous emails have included advice and actionable items, It’s time to get down to business and show you a 30-day plan to grow your business.
Day 0 to 30
Goals: Build a high-Converting portfolio
Begin by curating your best projects for your portfolio Add your services and description to your portfolio Add a prepaid gig section to your portfolio Integrate your portfolio with calendar booking Add a lead generation form under each service
Note: Points 2 to 5 can be achieved using Passionbits tools without writing a single line of code
Goals: Building a small Database of your target audience and start initial outreach
Create a spreadsheet list of 100 companies you want to work with Find contact information and email addresses of proper contacts Begin LinkedIn outreach with template Begin email outreach with template Get list of 2nd tier contacts in your niche from your network Reach out to them, tell them about yourself, and figure out ways you can help them. Build list of 100 ideal customer personas for your high-end freelance services Join communities on freelance platforms, Facebook, LinkedIn, local meet-ups
Goals: Kick Off client outreach campaigns and social media game
Write a personalised messaging for each client in your spreadsheet (focusing on their pain points) Outreach daily and A/B test different messaging Put out a 90-day content calendar for LinkedIn and Twitter Briefly outline each topics and see if they align with your target clients’ needs Schedule your posts on the respective social media channels
Goals: Book client calls, propose projects and close sales
→ Once you complete an outreach of 100 contacts, aim for an email-to-call conversion rate of 10% (i.e. 10 calls) and a call-to-client conversion rate of 25% (i.e. 2-3 clients/mo.)
Repeat the same for the next 60 days and you’ll see more results
Your Final 90 Day Goal: Close 5-7 recurring clients for $10-$15K in monthly recurring revenue
Thanks a bunch for subscribing. I’m here for your success.
CEO at Passionbits