Day 4

Your Portfolio: The #1 Way To Convince Your Clients

Hey,

⁠

At first glance, you might think that having a portfolio is just another way to show off your work—but it's really not!

You probably spent a lot of time and effort putting together your portfolio because it's actually an evaluation tool.

The point of having a portfolio isn't to show off how many projects you've completed—it's to prove that YOU are the best candidate for their project.

What makes a stellar portfolio? Audit your current portfolio with the below checklist

Showcasing your best work

A good portfolio is a collection of your best work, with a clear focus and point of view. It's not just about what you've done, but also how you did it (I highly recommend presenting your work in the form of case studies)

Navigation experience

It's not just about the design, it's also about how easy it is to navigate around your work. A good portfolio should have:

A clear and concise navigation bar at the top of the page that leads visitors right to your contact information, benefits and services

A consistent color scheme throughout the site, so visitors know where they are at all times

A way to quickly navigate between projects without having to click through each project individually

Passionbits provides a

no-code portfolio builder⁠

focused on all the above.

Ease for client to contact you

Add a contact option on your portfolio so clients can easily get in touch with you.

This is something that all freelancers will do, but there are some things you can do to make it even easier.

→ Integrating calendly to your portfolio (If you don’t know what calendly is, it makes easy for your clients to schedule appointments with you)

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Passionbits makes it easy to integrate your calendar availability into your portfolio.

Promote your services

You can use your portfolio to promote specific services. Why? because this is one of the first things potential clients will see if they liked your work.

It also gives transparency to your clients on what they will get.

Adding a price tag to your service

90% of the people who look at your portfolio will base their opinion on price alone before they even read anything else.

The price tag is your "hook" and it's critical that it be clearly visible in your portfolio.

Don't make it hard for people to find it, just make sure it's there!

It makes it easier for clients to choose one of your services over another.

Portfolio tailored to each client

This is the most important aspect of your portfolio. You should have one portfolio for each type of client.

YIKES!

It takes hours to re-design multiple portfolios

But, Passionbits helps you create multiple versions of your portfolio in minutes, saving you huge time.

Hopefully this has prevented you from making any common portfolio mistakes… and will get you more clients in the future.

If you’re looking for the fastest way to build a high-converting portfolio, head over to

Passionbits⁠

and get going in 2 minutes

Roshan,

CEO at Passionbits

⁠

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