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Problem Space vs Solution Space

Customers Don’t care about your solution. They care about their problems. - Dave McClure of 500 startups

Problem Space:
Example: NASA made a zero gravity ink pen with million of dollars in investment that can write in space, while the Russians used a pencil to do the same. The problem of jumping to solution, instead of clearly describing the problem will lead to such issues and the alternate options might get missed.
Write your PRDs with a focus on “What” the product needs to accomplish from the customers before getting into “How” the product will accomplish it.
“What” is the Problem Space & “How” is the Solution Space
Market Disruption happens when a new product (solution space) better meets the Market needs (Problem Space)

Problem Space vs Solution Space
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Name
Description
1
Outside-In Product Development
Start with speaking to target customers in order to understand the Problem Space Understand what they like in existing solutions and what they don’t Articulate the hypothesis based on the interviews
2
Using Solution space to discover the Problem Space
Customer Discover Technique: ​Interview customes and observe them using existing solutions Observe the pain points of the user
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