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30 Best Books on Growing your SaaS Company

Are you looking for sales books that will teach you how to close deals? If yes, then these 30 books might be exactly what you need.
These Sales books provide insights into effective selling techniques and strategies that can help you improve your sales skills.
Whether you sell software or services, these sales books can help you develop your sales strategy and become a better salesperson.
Cover topics such as prospecting, closing, negotiation, and follow ups.
Best Books For SaaS Sales
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Mark Roberge
4.6 out of 5 stars
MARK ROBERGE served as HubSpot's SVP of Worldwide Sales and Services from 2007 to 2013, scaling the customer base from 1 to over 12,000 and his staff from one to hundreds of employees. Mark holds an MBA from the MIT Sloan School of Management and an engineering degree from Lehigh University. He has been featured in The Wall Street Journal, Forbes Magazine, Inc Magazine, The Boston Globe, and Harvard Business Review. Mark is currently a Senior Lecturer at Harvard Business School.
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Ramli John
4.6 out of 5 stars
Ramli John is the Managing Director at ProductLed, where he works with companies to accelerate their growth. An educator at heart, he has helped to train hundreds of the world's fastest-growing product-led companies to level up their user onboarding experience to turn more users into lifelong customers.
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Ajit Ghuman
4.5 out of 5 stars
Ajit is the author of Price To Scale and is a SaaS Product Marketing veteran and has helped firms such as Narvar, Medallia, Helpshift, and Feedzai differentiate their products, grow revenue and win. He likes to write on all things Product Marketing and is a contributor to the Forbes Communication Council and Sharebird.com. He also features in Sharebird's list of Top 50 Product Marketing Mentors for 2021. Ajit has a Masters in Management Science from Stanford University and a Bachelors in Electronics and Communication Engineering from Delhi University.
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Jeffrey Gitomer
4.6 out of 5 stars
I remember my mother chasing my car as I backed out of the driveway to register on my first day of college: "Take pre-med!" she screamed, "You can always switch!" But I wanted to be a businessman, like my dad.
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Steve W Martin
4.4 out of 5 stars
Steve Martin is the founder of the Heavy Hitter sales training program. The Heavy Hitter Sales philosophy has helped over 150,000 salespeople become top revenue producers at companies including Google, IBM, HP, EMC, Lenovo, Oracle, PayPal, Morgan Stanley, and Boston Scientific. He is the author of critically acclaimed "Heavy Hitter" series of books about enterprise sales strategies for senior salespeople. Visit www.stevewmartin.com for further information.
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4.6 out of 5 stars
Richard Rumelt is Emeritus Professor at UCLA Anderson. He received his MSEE from UC Berkeley and his doctorate in business from the Harvard Business School. He is an internationally known writer, speaker, and consultant on strategy. Richard lives in Bend, Oregon. See more about him at thecruxbook.com. Read his journal at strategeion.substack.com
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Og Mandino
4.7 out of 5 stars
Og Mandino is the most widely read inspirational and self help author in the world. Former president of Success Unlimited magazine, Mandino was the first recipient of the Napoleon Hill Gold Medal for literary achievement. Og Mandino was a member of the International Speakers Hall of Fame and honored with the Masters of Influence by the National Speakers Association. Og Mandino died in 1996 but his books continue to inspire countless thousands all over the world.
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Jeff Thull
4.5 out of 5 stars
Jeff is a leading-edge strategist and valued advisor for executive teams of major companies worldwide. As President and CEO of Prime Resource Group, he has designed and implemented business transformation and professional development programs for companies including Boston Scientific, Shell, Siemens, 3M, Microsoft, Georgia-Pacific, Raymond James, S&P Capital IQ, Lloyd's Register and Schneider Electric, as well as many fast-track start-up companies. He has gained the reputation for being a thought leader in the area of sales and marketing strategies and relationship management for companies involved in complex sales.
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Jill Konrath
4.5 out of 5 stars
Jill Konrath is a globally recognized sales strategist, author and keynote speaker. With over 1/4 million LinkedIn followers and 140,000+ blog readers, her fresh strategies help sellers win more business in an ever-evolving sales world.
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Brian Tracy
4.7 out of 5 stars
Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.
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Tom Hopkins
4.6 out of 5 stars
Tom Hopkins is world-renowned as The Builder of Sales Champions. His proven-effective sales strategies have helped millions of sales professionals and business owners in industries to serve more clients, make more sales and earn millions in income.
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Jason Jordan
4.4 out of 5 stars
Michelle Vazzana is the CEO and a founding partner at Vantage Point Performance, the most innovative sales training and development firm in the marketplace today.
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Keith Rosen
4.5 out of 5 stars
Since 1989, Keith has delivered his customized sales training programs & sales management training & coaching programs to hundreds of thousands of salespeople & managers, on six continents & in over 75 countries. He is the founder and CEO of Profit Builders, named one of the Best Sales Training & Coaching Companies worldwide for the last five consecutive years.
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Dale Carnegie
4.7 out of 5 stars
Dale Carnegie (1888-1955) described himself as a "simple country boy" from Missouri but was also a pioneer of the self-improvement genre. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers and his classic works continue to impact lives to this day.
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Mark Manson
4.6 out of 5 stars
Mark Manson is the #1 New York Times Bestselling author of Everything is F*cked: A Book About Hope and The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life, the mega-bestseller that reached #1 in fourteen different countries. Mark’s books have been translated into more than 50 languages and have sold over 12 million copies worldwide.
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Mark Roberge
4.6 out of 5 stars
MARK ROBERGE served as HubSpot's SVP of Worldwide Sales and Services from 2007 to 2013, scaling the customer base from 1 to over 12,000 and his staff from one to hundreds of employees. Mark holds an MBA from the MIT Sloan School of Management and an engineering degree from Lehigh University. He has been featured in The Wall Street Journal, Forbes Magazine, Inc Magazine, The Boston Globe, and Harvard Business Review. Mark is currently a Senior Lecturer at Harvard Business School.
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Chet Holmes
4.6 out of 5 stars
Chet Holmes is an acclaimed corporate trainer, strategic mastermind, business growth expert, and lecturer. His nearly one thousand clients have included major companies like Pacific Bell, NBC, Citibank, Warner Bros., GNC, Wells Fargo, Estee Lauder, Merrill Lynch, and W. R. Grace, as well as small businesses of every kind. Holmes has also designed hundreds of advertising campaigns and sales systems for hundreds of industries.
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Travis Bradberry
4.5 out of 5 stars
"The striking title of the writer Lac Su’s memoir is “I Love Yous Are for White People,” which explores the emotional devastation wreaked on one Vietnamese family by its refugee experiences. I share some of Lac Su’s background, and it has been a lifelong effort to learn how to say, without awkwardness, “I love you.” I can do this for my son, and it is heartfelt, but it comes with an effort born of the self-consciousness I still feel when I say it to my father or brother."
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Jeb Blount
4.7 out of 5 stars
Jeb Blount is a Sales Acceleration Specialist who helps sales organizations reach peak performance fast by optimizing talent, leveraging training to cultivate high-performance sales culture, developing leadership and coaching skills, and applying more effective organizational design.
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Fernando Pizarro
4.5 out of 5 stars
Jacco is the founder of Winning By Design, a firm that designs, builds and scales modern sales organizations. With unmatched energy and passion for sales, Jacco has helped hundreds of SaaS companies since he founded Winning By Design in 2012. The best practices developed by Winning By Design are being regarded as the gold standard for SaaS teams. The findings were published in the SaaS industry insider book Blueprints for a SaaS Sales Organization and Jacco’s LinkedIn blog is followed by thousands of sales leaders and CEOs across the SaaS, Mobile and Media & Entertainment industries. In his personal life, Jacco loves to spend time with his family. He is a former triathlete, a sailor, and builder of a backyard pirate ship.
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Chris Voss
4.8 out of 5 stars
A 24 year veteran of the FBI, Chris Voss is one of the preeminent practitioners and professors of negotiating skills in the world. He is the founder and principal of The Black Swan Group, a consulting firm that provides training and advises Fortune 500 companies through complex negotiations. Voss has taught for many business schools, including the University of Southern California’s Marshall School of Business, Georgetown University’s McDonough School of Business, Harvard University, MIT’s Sloan School of Management, and Northwestern University’s Kellogg School of Management, among others.
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Cory Bray
4.4 out of 5 stars
Discover more of the author’s books, see similar authors, read author blogs and more
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Trish Bertuzzi
4.6 out of 5 stars
Novelist Jonathan Franzen said, "One-half of a passion is obsession, the other half is love." With that in mind, ask anyone who's met Trish and they'll tell you - she is passionate about inside sales.
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Mike Weinberg
4.7 out of 5 stars
Mike Weinberg loves sales! He is a consultant, coach, speaker, and best-selling author. His specialities are new business development and sales management, and he's on a mission to simplify sales and create high-performance salespeople and sales teams. Mike is known for his blunt, practical approach and that he calls it like he sees it. He works with companies in all industries ranging in size from a few million to many billions of dollars and has spoken and consulted on five continents.
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