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CC Experiment Programming

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Educational Video Series (B/L)

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Overview

Describe the experiment in one sentence?
What information is the experiment designed to produce?
What trigger initiates the experiment?
Describe a real life story of how the experiment will play out.
Describe the intended impact of the experiment?
How does the intended impact boost customer engagement?
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Project Requirements

Are there tech assets that are required?
Are there creative assets that are required?
Is there copy or script assets required?
Is team training required?
Is there any third party software subscriptions?
Is there information required from customers?

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Key Performance Indicators

How do we track the impact of the experiment?
Where is the data going to be stored?
What quantitative data are we tracking for this experiment?
What qualitative data are we tracking for this experiment?
How will the metrics be presented?

📅 Time to implement

- Weeks


⚖️ Sample Size

-


💸 Budget

$ -



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