Onsite interview guide for GTM candidates

Most go-to-market interviews are dominated by questions that gauge a candidate’s ability to bring products to market and determine target audiences. And although much of the interview prep goes into studying for these questions, they only provide one perspective of a candidate’s qualifications. You may also want to ask about past projects, their opinion on the product your company offers, and even career aspirations in order to better evaluate.

Because interviews can be stressful for everyone involved, we built this onsite interview guide to help prepare candidates for success. The doc sets expectations of what will be discussed, when, and any other information needed for the interview. And because it’s a template, recruiters can easily copy and adapt for each new candidate.