SOP - Video- & Podcast-Production

Explain all the individual steps required during preparation, production and marketing.

Pre-Production

Define the topic and target audience

Choose the format (audio or video)

Plan the content and script

Identify the necessary equipment and software

Schedule the recording session

Set up the equipment and test the audio and video quality

Record the content according to the script

Monitor the recording quality and make adjustments as needed

Keep track of the time to ensure the content fits within the desired length

Edit the audio or video content to improve the overall quality

Add intro and outro music, sound effects or any other relevant media

Optimize the content for distribution on the desired platform

Export the finished product in the desired format

Upload the content to the desired platform (e.g. YouTube, SoundCloud, iTunes)

Write a compelling title, description, and tags that accurately represent the content

Promote the content on social media and other relevant platforms to reach the target audience

Monitor the performance of the content (e.g. views, likes, shares, comments)

Analyze the feedback and adjust future productions accordingly

Identify areas for improvement and implement changes in future productions.

⁠

Want to print your doc?
This is not the way.

Try clicking the ⋯ next to your doc name or using a keyboard shortcut (

CtrlP

) instead.